A Tradition Unlike Any Other: 5 Stocks For The Masters (NKE, ELY, FO, ADGF, IBM)

It's springtime in Augusta, and that can only mean one thing: the Masters. The Masters is the unofficial start of golf season in the U.S., and all eyes will be watching Phil, Tiger, and the rest to see how they handle Hogan's Alley, Amen Corner, and the azalea's. The Master's is the only one of the four major golf tournaments held in the same course every year, Augusta National Golf Club, which makes the tournament that much more special. As part of broadcasting the tournament, ESPN

and CBS

generally keep the tournament commercial free. For every 60 minutes of coverage, only 4 minutes or so is commercials, the rest is coverage. Despite the lack of advertising, there are still sponsorships and companies are able to get their names out there. IBM

is always a sponsor of the tournament, as is AT&T

, and while these are mega-cap names, these names, especially IBM should continue to move higher, as the demand for cloud computing services continues to grow. The real winners from the Masters will be the club makers, and especially the club maker of the Masters winner. Names to consider are Nike

, which has Tiger Woods on its roster. Callaway Golf Company

counts Phil Mickelson amongst its players, and Phil, along with Tiger, are expected to be amongst the leaders when Sunday at Augusta comes. Adams Golf

is a smaller club maker, but it boasts an impressive lineup of players using its clubs as well. Fortune Brands

owns the Titleist line of balls, clubs, and other golf equipment. Fortune Brands is currently in the process of splitting itself up, after Bill Ackman took an

in the company. So sit back, grab your pimento cheese sandwich, have an ice cold beverage, and enjoy the beautiful azalea's and the wizardry as the players look to tame the course. Perhaps these names will tame your portfolio and allow you to play a few more rounds this year. It's a tradition unlike any other.