New iMacs Could be Shown During Apple's Oct. 23 Event

Loading...
Loading...
Apple
AAPL
confirmed that it has a "little more to show" the public at its
event
next week. All signs indicate that the company will unveil the long-awaited iPad Mini, a seven-inch tablet designed to compete with Google's
GOOG
Nexus 7, Amazon's
AMZN
Kindle Fire and Barnes & Noble's
BKS
Nook HD.
Rumors suggest that Apple may plan to unveil other new products as well, including upgrades to the Mac Mini and a 13-inch MacBook Pro with Retina Display. That latter announcement seems far-fetched, as it could draw attention away from the 15-inch model. However, a new report indicates that Apple might be planning to upgrade the iMac before the year's end. While Apple does not significantly upgrade
all
of its products on an annual basis, the company has yet to provide any meaningful upgrade to the iMac this year. According to
AppleInsider
, that could change next week. This is not the first time that Apple was expected to introduce a new iMac. In September, upstream supply chain sources claimed that the company had begun shipping
mass quantities
of the new iMac, which would be unveiled at Apple's iPhone 5 event. That conference came and went without a hint of iMac's future. Unlike the iPhone 5, however, the iPad Mini is not necessarily a flagship product for Apple. It may ultimately prove to be a second-tier product, like the iPod Touch, or an interim product designed to appease consumers while they wait for the fourth-generation iPad. More than 16 months ago, Apple
revised its iMac lineup
Loading...
Loading...
with an upgraded processor, the addition of multiple Thunderbolt ports and other minor tweaks. Little else was changed, however, as the sleek and metallic design remained in tact. Apple is not expected to greatly move away from this format, but it could borrow components from the
Next-Gen MacBook Pro
and shift to solid state memory. The company may also choose to remove components that are no longer needed by everyday users, such as the DVD drive. There is also the chance that Apple will bring its coveted Retina Display to the iMac family. In doing so, however, the company might be forced to
raise the price
of new iMacs. While this upgrade would certainly appeal to the core Apple demographic, a Retina Display may not be worth the added expense. By the year's end, personal computer sales are expected to decline
for the first time since 2001
. If Apple wants to turn a profit, it might have to sell a
cheaper
iMac, not a more expensive one. Apple has already made an effort to sell cheaper hardware. While the thinner and lighter Next-Gen MacBook Pro retails for a hefty starting price of $2,199, the MSRP of the 13-inch MacBook Air was reduced by $100 when it was upgraded earlier this year. Apple also allows consumers to double the Air's memory (from 4GB to 8GB) for $100 more. This allowed the company to remain competitive with Intel's
INTC
Ultrabooks. It also enticed new sales from consumers that might have chosen to wait out the PC slump.
Follow me @LouisBedigianBZ
Loading...
Loading...
Market News and Data brought to you by Benzinga APIs
Posted In: NewsRumorsTechAppleiMaciPad Minimacbook airMacBook ProNext-Gen MacBook Pro
Benzinga simplifies the market for smarter investing

Trade confidently with insights and alerts from analyst ratings, free reports and breaking news that affects the stocks you care about.

Join Now: Free!

Loading...