Market Overview

UPDATE: JP Morgan Initiates Yelp at Neutral on Balanced Risk/Reward

Share:
Related YELP
State Street Introduces Internet, Hardware ETFs
50+ Business Leaders To Endorse Hillary Clinton
The Vetr community has upgraded $YELP to 5-Stars. (Vetr)

JP Morgan initiated coverage on Yelp (NYSE: YELP) with a Neutral rating and a $19 price target.

JP Morgan noted, "We believe Yelp's breadth and depth of review content, trusted brand, and large potential local advertising opportunity make it well positioned to continue driving strong revenue growth and margin expansion. However, we think Yelp shares already reflect our positive fundamental view of the company. We view potential changes to Google's search algorithm (which drives 50% of Yelp's site visits), a relatively unproven track record outside the US, and a significant implied profitability ramp as risks to the stock at current levels."

Yelp closed at $19.30 on Tuesday.

Latest Ratings for YELP

DateFirmActionFromTo
Jun 2016Deutsche BankUpgradesHoldBuy
Jun 2016Maxim GroupInitiates Coverage onBuy
Mar 2016Mizuho SecuritiesInitiates Coverage onNeutral

View More Analyst Ratings for YELP
View the Latest Analyst Ratings

Posted-In: JP MorganAnalyst Color Initiation Intraday Update Analyst Ratings

 

Related Articles (YELP)

View Comments and Join the Discussion!