Mike Tyson Fights For Social Justice: His Cannabis Brand Tyson 2.0 Partners With dompen & #BreatheWithMe


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TYSON 2.0, legendary boxer, entrepreneur, and cannabis advocate Mike Tyson's cannabis company, in collaboration with dompen launched a limited edition all-in-one vape pens and designer apparel and art. Sale proceeds will go to #BreatheWithMe's non-profit partner New Earth Life, an organization dedicated to transforming juvenile detention centers through poetry, art, and music mentorship.

"We are privileged to work with dompen and #BreatheWithMe, both of which share similar values with TYSON 2.0," stated Adam Wilks, CEO of TYSON 2.0. "As a cannabis industry leader, we are dedicated to supporting social justice initiatives that benefit youth and communities affected by the war on drugs. We look forward to assisting future generations' development, inspiring other cannabis brands to go beyond performative measures, and building on the values of social equity and inclusion that TYSON 2.0 has always represented."

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Included in the launch are .5-gram all-in-one vape pens in Intergalactic Toad (Indica), Sonoran Toad (Hybrid), and Lemon Pie (Sativa) strains which are currently available at over 40 retailers across California. #BreatheWithMe's non-profit partner, New Earth Life will receive 40% of the proceeds from vape sales.

In addition to the sale proceeds from the all-in-one vapes, dompen and TYSON 2.0 are launching a sweepstakes of two unique gift boxes, with an approximate retail value of $4,500 in which 100% of the sale proceeds will go to New Earth Life. The first gift box will feature a custom tracksuit signed by Mike Tyson and designed by ThreadHaus, an LA-based apparel brand. The second gift box will include a Mike Tyson-inspired and signed art print created by Showzart, an LA-based artist.

Photo: Courtesy of TYSON 2.0

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Crypto Whales Are Loading Up — Are You?

New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.


Posted In: CannabisNewsMarkets#BreatheWithMeAdam WilksdompenMIke TysonNew Earth LifeShowzartThreadHausTyson 2.0