How to Go Long Weiner and Go Short Weiner

Representative Anthony Weiner got busted for behaving like a wiener. And investors are wondering if there is a play in it.At a news conference on Monday, the New York Democrat apologized for his actions and for lying about sending a suggestive picture."I tweeted a photograph of myself that I intended as a direct message as part of a joke to a woman in Seattle," Weiner said about the image sent over Twitter of a man in his underwear.Last week Weiner had said, "It was a hoax. It was someone sending a picture of a wiener on Weiner's account."Investors believing wiener sales could see a rise because of this scandal might want to look at shares of Nathan's Famous (NASDAQ: NATH), the most famous beef hot dog maker in the world. Shares in Nathan's Famous, which grew from a single restaurant in Coney Island, Brooklyn in 1916, to an international corporation, might be the Weiner play of the day.Another one is Sonic (NASDAQ: SONC), the operator of approximately 3,572 Sonic Drive-Ins that serve six types of wieners.Those investors that think the Weiner scandal will drive people to establishments that do not serve hot dogs, might want to buy shares of Red Robin Gourmet Burgers (NASDAQ: RRGB) and McDonald's (NYSE: MCD).Investors that are confused, twisted or running in circles because they don't know how to play the Weiner scandal, might just want to stick their dough in Krispy Kreme Doughnuts (NYSE: KKD).Since Twitter received so much attention, an investment in a social media company might pay off. Though Twitter will not be coming to market for a while, investors can now invest in LinkedIn (NYSE: LNKD) or what some call the Chinese Facebook, Renren (NYSE: RENN).