TEL AVIV, Israel & SAN FRANCISCO--(BUSINESS WIRE)--
Perion Network Ltd. (NASDAQ: PERI) is pleased to announce the
appointment of Mike Vorhaus to the Company's Board of Directors,
effective immediately.
Mr. Vorhaus is President of Magid Advisors, a unit of Frank N. Magid
Associates, a leading research-based strategic consulting firm. His work
at Magid involves a vast amount of due diligence for several successful
media acquisitions as well as building a consulting and research
practice in the Internet, mobile and digital entertainment spaces,
including gaming on all platforms. Vorhaus also currently serves on the
Advisory Board at Digital Media Wire Inc. He is also a frequent guest on
Bloomberg TV and a speaker at many industry conferences. He previously
worked for the U.S. House of Representatives, the U.S. Senate and for
two administrations in the White House. For many years Vorhaus also
worked for the California Institute of Technology and for the University
of California.
"We are tremendously fortunate to have found such an experienced,
connected and operationally strong media and digital expert to join our
Board of Directors," said Josef Mandelbaum, Perion's CEO. "We are
confident that his overall knowledge of the advertising and media
industry and specific expertise in the mobile ad tech space will greatly
benefit us. I look forward to working with Mike closely during his term
to further advance our strategy."
"I'm honored to be joining Perion's Board of Directors," said Mr.
Vorhaus. "The company is full of great talent and has a strong vision to
become a leader in the mobile marketing space. I look forward to working
with such a dynamic team and company and am truly excited for this new
endeavor."
About Perion Network Ltd.
Perion powers innovation. Perion is a global performance-based media
and Internet company, providing online publishers and app developers
advanced technology and a variety of intelligent, data-driven solutions
to monetize their application or content and expand their reach to
larger audiences, based on our own experience as an app developer. Our
leading software monetization platform, Perion
Codefuel, empowers digital businesses to optimize installs, analyze
data and maximize revenue. Our app promotion platform, GrowMobile,
enables developers to make wise decisions on where to spend advertising
budgets to produce the highest yield and the most visibility. The Perion
team brings decades of experience, operating and investing in
digitally-enabled businesses, and we continue to innovate and create
value for the app ecosystem. More information about Perion may be found
at www.perion.com.
Follow Perion on Twitter @perionnetwork and GrowMobile at @growmobile.
Source: Perion Network Ltd.
