JD.com Launches Italian Fashion Mall

JD.com, Inc. (NASDAQ: JD) today announced the launch of Italian Fashion Mall, a new platform on JD.com dedicated to introducing Italian fashion brands and products to consumers in China. JD.com and Europe Design Center also today jointly announced the participation of three renowned Chinese fashion designers – Lin Gu, Ali Tan and Xiaoyan Xu – in Milan Fashion Week. The three designers were selected through a competitive program run by JD.com and Europe Design Center, and their participation marks the first time Chinese designers will participate in Milan Fashion Week. The announcement was made at an event during the Milan Fashion Week and was attended by Honorary President of Camera Nazionale della Moda Italiana and Europe Design Center, Mario Boselli; Vice President of JD.com and President of JD Mall's Apparel and Home Furnishing Business Unit, Lijun Xin; and over 50 guests from the Italian fashion industry. "We are delighted to announce this strategic partnership with Europe Design Center," said Mr. Xin. "Through our new Italian Fashion Mall platform, JD.com will be able to bring China's increasingly sophisticated and fashion-conscious consumers a fantastic range of choices, while offering Italian See full press release