T-Mobile USA Unveils Data Stash

T-Mobile (NYSE: TMUS) today announced its next industry-rocking Un-carrier™move − eliminating the infuriating wireless industry practice of confiscatingunused data you've already paid for. With Un-carrier 8.0, high-speed data youdon't use each month automatically rolls into a personal Data Stash™ so youcan use it when you need it for up to a year. And, the best part is that DataStash is included at no extra charge for every single new and existingT-Mobile customer – individual, family or business – on an eligible postpaidSimple Choice plan who buys extra high-speed data for their smartphone ortablet.In addition, T-Mobile announced they will start every Data Stash with awhopping 10 GB of 4G LTE data – for free. That's 10 GB of free data for everyline in the family on a qualifying plan. And on top of that, the Un-carrierannounced several major new milestones in the build-out of its Data Strong™network.“Can you imagine your gas station siphoning unused gas from your car eachmonth? The US wireless industry is even worse,” said John Legere, presidentand CEO for T-Mobile. “Americans have been gamed by the carriers into buyinghuge data plans – all to avoid getting screwed with overage penalties. Only tofind out they bought more than they need which is then confiscated by thecarrier. For the consumer it's lose, lose.“That data is rightfully yours,” added Legere. “And, we're putting an end tothis appalling industry practice today. With Data Stash, when you buyadditional high-speed data, there's no need to lose what you don't use.”With T-Mobile's Data Stash − the first such program from a national wirelessprovider − you don't have to worry about buying extra high-speed data you'llnever use − or not having that data when you need it most. You've paid for it.Now you can use it when you need it for up to a full year.Starting in January 2015, Data Stash will be automatically available at noextra charge to every T-Mobile customer – every individual, family andbusiness – with a postpaid Simple Choice plan who has purchased additional 4GLTE data, 3GB or more for smartphones and 1 GB or more for tablets. And,you'll start out with a Free Data Stash with up to 10 GB of 4G LTE data.Once you've used up that Free Data Stash, any unused high speed data − roundedup to the nearest megabyte – will start to roll into your Data Stashautomatically every month. And there's no limit to how much data you cancollect in your Data Stash. When you need extra high-speed data, you'llautomatically start tapping into your data deposits. Now, when you pay extrafor 4G LTE data, you won't lose data you don't use.Businesses face the same challenges when it comes to the data guessing game –just multiplied by the number of employees they have. Think it's hard choosinghow much data to buy for you and your family? Try figuring out how much to buyfor you and your 50 employees. More than a third of U.S. businesses on shareddata plans have been hit by punitive overage penalties, and others resort tobuying more data than they need – all just to avoid budget-busting overagepenalties at the end of the month.“Like every Un-carrier move we make, Data Stash also came from listening tocustomers,” added Legere. “This year on Twitter, customers asked the carriersto create a program to roll data forward more than 40,000 times. So this isn'trocket science. It's just that we seem to be the only company in this industrythat cares enough to listen. That's fine by me.”T-Mobile's Data Strong Network ExpansionData Stash is made possible by T-Mobile's unique Data Strong network designwhich was purpose built for the data-intensive way people use smartphones andtablets today. Today, after an epic year of network firsts and massiveadvancements, the Un-carrier announced several major new milestones as itcontinues to expand and enhance its network at an unprecedented pace: * First, T-Mobile continues to grow its LTE footprint and now reaches more people than ever before − 260 million Americans coast to coast, expanding to reach an additional 10 million people in just the last 60 days. * Second, on the heels of upgrading T-Mobile's network to its ultra-fast Wideband LTE in New York, the Un-carrier now reaches 121 metropolitan areas across the country with Wideband LTE, giving customers more capacity and up to a 50 percent boost in speeds. Already, T-Mobile customers in the NYC metro area have reported download speeds in excess of an unprecedented 100 Mbps. * Finally, T-Mobile announced that it has deployed its newly acquired 700Mhz spectrum in Cleveland, Colorado Springs, Minneapolis and Washington, D.C. boosting network reach, improving in-building coverage and extending coverage well beyond major population centers.The Un-carrier expects to continue its rapid fire network improvements in 2015and has already set a few resolutions for the New Year − like reaching 300million people with T-Mobile's blazing-fast LTE network.For more information on T-Mobile's network advancements this year, please readthis blog by T-Mobile CTO Neville Ray. For more information on T-Mobile's DataStrong network, please visit www.t-mobile.com/DataStrong. For more informationabout T-Mobile's Data Stash and other ground-breaking Un-carrier benefits,please visit www.t-mobile.com/DataStash.Qual'g postpaid service req'd. On-network data from past 12 mos carries tonext bill cycle. 200MB Free Data for Life & roaming allotments do not carryover. Not avail. with Match Your Data offer or discounts. Data does not begincarrying over until after free 10GB runs out. Free 10GB available until12/31/15.