Apple Maintains Numero Uno In Smartwatch, Loses Market Share: Counterpoint Research


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  • Apple Inc (NASDAQ:AAPL) continued to triumph the global smartwatch industry in Q2 as the sector's shipments expanded 27% year-on-year, Counterpoint Research reports.
  • However, Apple's market share took a slight hit as Samsung Electronics Co Ltd's (OTC:SSNLF) shipment grew 43% Y/Y, and  Garmin Ltd's (NASDAQ:GRMN) shipment rose 62% Y/Y.
  • Huawei Technologies Co., Ltd's shipments dropped as it was affected by the smartphone business decline.
  • Apple Watch’s user base surpassed the 100-million mark for the first time in Q2 as the U.S. contributed to over half of its user base, with a close to 30% attach rate.
  • The pandemic further triggered health-consciousness. Smartwatch features like SPO2 and heart rate monitoring have trickled down to the sub-$100 smartwatch segment. 
  • The sub-$100 smartwatch segment grew 547% annually, reflecting its mass presence.
  • After North America, China, the second-largest market, noted a lower growth rate due to slower consumer spending and Huawei's fall.
  • India's market share increased, driven by sub-$100 affordable, feature-rich smartwatches from China's Xiaomi Corp (OTC:XIACY) and OPPO and Indian brands like boAt and Noise.
  • Price Action: AAPL shares traded lower by 0.13% at $148.17 on the last check Thursday.
  • Photo by fancycrave1 from Pixabay

Crypto Whales Are Loading Up — Are You?

New research shows the biggest crypto buyers are back. And this time? They could hold for the possibility that Bitcoin will surpass $100,000 in 2024. You don’t want to miss the next massive crypto bull run like we saw in 2020 and 2021. To know exactly what’s going on and what to buy… Get Access To Benzinga’s Best Crypto Research and Investments For Only $1.


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