Twitter Reveals Live Streaming Alliance With Pac-12 Networks

Twitter Inc TWTR and Pac-12 Networks disclosed that the former would be the premier streaming partner for Pac-¬12 Plus, which is a broadband network of live events. Pac-12 Plus is produced by the conference's 12 universities, with a minimum of 150 games in the 2016-¬2017 academic year live streamed to fans on the social media.

According to Twitter's CFO, Anthony Noto, "Twitter is the fastest way to find out what is happening in live sports. Our partnership with the Pac¬-12 Networks will give sports fans a great way to view live sporting events along with the live Twitter conversation they are already accustomed to."

Similarly, Pac-12 Networks president, Lydia Murphy-Stephans, said, "The Pac¬-12 Networks' collaboration with Twitter reflects our ongoing commitment to increasing exposure for Pac-¬12 universities and their live, school-¬produced events. By expanding our digital footprint, Pac¬-12 Plus also allows us to connect more fans with more, live Pac¬-12 sports content through a platform they use every day."

The ultimate roster of school-produced Olympic events shown on Pac¬-12 Plus would be determined as the season approaches. However, it would add Olympic sports like soccer, volleyball, gymnastics, baseball, ice hockey, swimming & diving, softball, track & field, wrestling, lacrosse, tennis, and water polo.

Twitter and Pac-12 said that these events were produced by Pac-12 universities and would be streamed on university official athletic sites, as well as Pac-12.com.

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