Twitter To Stream NFL's Thursday Night Matches

Twitter IncTWTRBloomberg reported the social media company won a new deal with the National Football League (NFL) to stream some of its games online. Bloomberg, citing "a person familiar with the matter," stated that Twitter beat out a "slate of heavyweights" including to broadcast Thursday night games. The company edged out Facebook Inc. (NASDAQ: FB), Verizon Communications Inc. (NYSE: VZ), Yahoo! Inc. (NASDAQ: YHOO) and Amazon.com Inc. (NASDAQ: AMZN) in winning the new contract deal. Bloomberg also noted that the NFL is targeting its "cord cutters" fans who don't mind live streaming video over the internet.