There's A War For Attention. Win With Benzinga .

Supercharge your advertising strategy by partnering with a premier business publication, the premium provider of sponsored finance content. Join Benzinga Partner Content.

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Reach out to our team to discuss how we can help your message get heard.

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The Only
Concentration of Millennial & Gen Z

Millennial and Gen Z investors make their financial decisions more quickly than any other generation. Are they hearing your message?

  • 71% of our readers are 18-44
  • 60% consult Benzinga content before a financial decision
  • $97k is the average self-directed portfolio value

Our comprehensive advertising platform includes advanced ad targeting, optimization, and tracking capabilities. Now you can take your campaigns to new heights and achieve outstanding results.

Market Leading Solutions

Affiliate Marketing

Drive targeted traffic to your site & increase brand visibility.

See immediate results with our Affiliate suite. Our Lead Generation team delivers the best in financial website advertising, with over 2 million users and 300k leads.

Pay-Per-Click (PPC):

  • Bid on relevant keywords
  • Data-driven analytics

Search Engine Advertising:

  • Top place in search results
  • Leverage SEO and key words for compelling copy

Ad Testing/Experimentation:

  • Find the best strategy for you
  • Unlimited A/B tests for creatives and landing pages

Display Marketing

Direct specific customer behavior with  this powerful advertising strategy.

Find the tools to boost your brand’s visibility and target the right audience.

Seamlessly blend with the users’ experience for effective advertising. We deliver industry leading CTRs plus 90%+ viewability duration rates on pre-roll videos.

Our display suite:

  • Pre-roll video
  • Mobile advertising
  • Programmatic advertising
  • Native advertising
  • Ad targeting & optimization
  • Ad tracking & analytics
  • Ad networks
  • Ad fraud prevention
  • Ad creative/design

Email Marketing

Leverage email marketing to nurture leads, drive sales, and foster customer loyalty.

Our platform gives you robust email marketing tools to optimize your efforts. Track performance, segment your audience and create personalized email campaigns.

Targeted Email:

  • Reach people who previously visited your website or engaged with your brand
  • Personalized ads to increase conversion chances

Meet Your New Audience.

Start with us today, and learn why companies are raving about their relationship with
Benzinga Partner Content

Kristie Harkins, CEO OTC Markets

“Our collaboration with Benzinga has enhanced our ability to develop and distribute relevant content across the financial markets eco-system.” 

David Fajardo, SVP Marketing & Chief Content Officer, Direxion

“Our partnership with Benzinga has been consistently fruitful. Their content, both on and our own properties, has helped broaden the awareness, and understanding of our products to an audience of sophisticated traders and investors.”

 Abe Kashiwagi, VP Marketing, iFlip Invest

“The marketing video Benzinga did for me was above and beyond what I thought it would be…They were flexible to our needs as a script and collaborated along the way so we got what we wanted. I’m impressed!”


Benzinga’s Paid Media suite delivers all the services of a leading advertising agency. Get premium sponsored content, join our affiliate marketing, leverage our display advertising tools, and create personalized campaigns with our email marketing.

Yes! We know our audience, and our team stays on top of trends and changes in the market. You can trust us to work with you to deliver the best possible branded content for your company.

We pride ourselves on our core values here at Benzinga.  These values inspire us every day to provide our clients with the best service.

  • We Create Raving Fans
  • Urgency is the Ante to Play
  • It’s the What not the Who
  • We Do What We Say
  • We Find A Better Way

Because in an age of distraction, we can help you stand out from the crowd. We have spent years becoming a leader in the retail investor space, and now we can give you the audience your company deserves.

Find Your Advertising Strategy

Read from Benzinga’s Ultimate Guide series to learn about the power of advertising…