Amazon.com Inc. Breaches $500

Amazon.com Inc.

shares are trading lower by $35 at $501.26 in Friday's session. It has traded lower in six of its last seven trading sessions following its Q4 miss. Over that course of time it has fallen January 29 close ($635.35) to its current level. Moments ago, it traded under $500, reaching $499.19 for the first time since September, when it bottomed at $490.50. The issue is now off almost $200 from its all time high that was December 29 at $696.44.