Moving Up The Food Chain

If you haven't heard of NoWait, you will soon.

Known as the OpenTable OPEN of casual dining, NoWait is a new site with a big plan.

“We've been vey fortunate,” said CEO Robb Myer. “We've raised about $200,000 at the beginning of this year from seed stage institutional investors and some angels from different parts of the country.”

“We're thinking we're going to need about a million to a million and a half later this year to...break-even, to really fill out the remaining pieces of the NoWait puzzle,” Myer said, adding that the first piece of the puzzle is the consumer.

“As I mentioned,” he continued, “the real end-game here is to be the OpenTable for the casual dining market. In order to make that a reality, we have to develop a couple consumer-based apps that will aggregate all of our data to the consumers. We're looking to raise money to do that. And we want to start moving up the food chain. We're working with a few chain restaurants, but we want to start attracting other chain restaurants and get some larger clients.”