'30% Less Than Blue': Swing State Home Prices Align With Red States, Says Realtor.com

Housing prices in key battleground states track much closer to conservative-leaning states than liberal ones, according to research from Realtor.com examining real estate trends since the 2020 election.

The analysis of seven swing states – Arizona, Georgia, Michigan, Nevada, North Carolina, Pennsylvania and Wisconsin – found median listing prices averaging $216 per square foot over the past year, well below the $322 average in blue states while hovering just above the $192 seen in red states.

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“When it comes to home prices, swing states have mirrored red states much more than blue states over the past four years,” Realtor.com senior economist Ralph McLaughlin was quoted in the report. The data shows swing state prices running 30% to 40% below blue state levels but only 10% to 20% above red states.

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Realtor noted that the price patterns align with broader demographic trends, as swing states typically occupy a middle ground in key metrics like urbanization, education levels and wages. A separate Realtor.com analysis from May found housing affordability in swing states closely tracking the national average.

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The former president’s plan also targets zoning regulations, which he identifies as a key barrier to new housing development. His proposed reforms would streamline environmental requirements and permit processes that he says currently impede builders and drive up costs.

According to McLaughlin, if the price growth seen in home prices since the last election matters to voters, "it implies that swing state voters may have federal housing policy on their minds much less than voters in blue states but perhaps a little more than voters in red states,” he said.

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