WealthTech-PropTech-Fintech crossover Plotify Raises $12.5 Million in Equity Financing

USA-based startup in growth mode; rapidly onboarding new users globally

NEW YORK and LONDON, April 20, 2023 /PRNewswire-PRWeb/ -- Plotify, the full stack end-to-end asset management platform with integrated lending for income-generating residential investment properties, closed on a Series A investment round of $12.5 million.

"Plotify is an entirely new approach to real estate investing, starting with single family rentals (SFRs). Our members can build customized and diversified portfolios of wholly owned SFRs with speed and precision, from anywhere in the world," says Anish Malhotra, Plotify founder and CEO. "Our platform not only compresses an SFR transaction into minutes, it includes optional and instantaneous point of purchase financing. It also provides an end-to-end investor experience that integrates tax and accounting, insurance, property management & tenant management. We empower our members to own entire residential properties with total transparency."

With the new capitalization, Malhotra says the Plotify platform will be rolled out to an increasingly larger pool of accredited investors on their waitlist from around the world. Also increasing is the inventory of properties in the U.S. and U.K. using Plotify's proprietary data-driven algorithms for location and asset selection, and risk scoring assets.

Investors in the round include StageDotO Ventures, Celox, Forum Ventures, Ahimsa Capital, Stormbreaker, Venture Catalysts, LendEast, and Capital Eleven.

SFRs are known to perform in growth and recessionary periods. "Since the housing crisis in 2008, the single-family rental market has evolved into an institutional asset class. Plotify's mission is to provide accredited investors with the same economies of scale in data, asset management, financing and due diligence that the world's largest institutional players have built," says Mike Self, General Partner of StageDotO Ventures. "In addition the platform securitizes these assets to eliminate the majority of friction typically found in real estate transactions."

Plotify recently launched Plotify Insights which helps its members to decode the U.S. housing market. "Our goal is to help our members become better investors," added Malhotra. "By eliminating all of the operational headaches typically attached to real estate investments, our members can spend more time on portfolio construction using the high fidelity data and commentary that we provide."

To sign up for a first look at Plotify and gain priority access to the app, visit plotify.co.

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About Plotify
Plotify is a digital platform that provides full and direct single family rental (SFR) ownership opportunities to global investors at scale. The startup's mission is to reinvent property investing by creating a frictionless, transparent and full-service management experience that allows broader access to a previously restrictive asset class. With Plotify, investors can instantly own an entire residential property outright, complete with a pre-leased tenant, property manager, insurance and financing. Using this portfolio management system, Plotify effectively reduces the SFR ownership process from months to minutes. Customers can also on-board their existing assets to the platform.

Plotify currently offers SFR ownership opportunities in the U.S. and the U.K. to its global members. For more information, visit https://www.plotify.co.

Media Contact

Mary Eva Tredway, Butin PR, 1 6316814447, maryeva@butinpr.com

SOURCE Plotify