Massage Guns Market Size to Grow by USD 230.07 Million, Growing Prominence of Online Shopping to be a Key Trend - Technavio

NEW YORK, Sept. 9, 2022 /PRNewswire/ -- One of the key trends in the massage guns market include the growing prominence of online shopping. Online platforms enable customers to choose from a wide range of products under different price ranges, categories, and brands. E-commerce platforms allow customers to compare and collect information about massage guns of various brands and provide valuable feedback through reviews and ratings. Reviews from existing customers help new ones make informed buying decisions in terms of selecting the right product. Such factors will contribute to the market growth during the forecast period.

The global massage guns market size is expected to grow by USD 230.07 mn between 2021 and 2026. However, the growth momentum of the market will decelerate at a CAGR of 7.2% during the forecast period, according to Technavio's latest report.

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Massage Guns Market: Vendor Landscape

The massage guns market is fragmented due to the presence of many global, regional, and local vendors. Vendors are deploying growth strategies such as brand, labor, quality, and innovation to compete in the market. They are also placing a strong emphasis on creating novel products as well as establishing their brands and brand equity.

Massage Guns Market: Key Vendor Offerings
  • Balkowitsch Enterprises Inc. - The company offers a massage gun named DMS professional deep muscle stimulator massager for muscle pain.
  • Hydragun - The company offers massage gun products named M3 Pro Red, M3 Pro Blue, M3 Pro Black, M3 Pro Silver and M7 Pro.
  • Hyperice Inc - The company offers a massage gun named Hydragun Massage Gun, which has a speed of 3200RPM.
  • Legiral - The company offers massage guns for different parts of the body. Some of the products include Hypervolt, Hyperice X, Normatec, Venom, Vyper, and Hypersphere.
  • Massage Guns Ireland - The company offers massage guns product such as Sonic Plus Percussion Massage Gun, Sonic Handheld Percussion Massage Gun, Sonic Pro Percussion Massage Gun, DynaMini Massage Gun, Sonic X Personal Percussion Massage Gun, Sonic LX Professional Percussion Massage Gun, Dynaflex Massage Gun, and Sonic M1 Massage Gun.
Massage Guns Market: Major Segmentation

The massage guns market has been segmented by end-user (individuals, athletes, trainers, and chiropractors) and geography (North America, Europe, APAC, South America, and Middle East and Africa). By end-user, the individuals segment will witness maximum growth during the forecast period owing to steady rise in the aging population. By geography, North America will account for 39% of the market's growth during the forecast period. The growth of the market in North America can be attributed to factors such as cumulative rise in per-capita incomes, coupled with the steady rise in the millennial population.

Massage Guns Market: Major Growth Drivers

The use of massage guns to alleviate pain and stress is driving the growth of the market. The demand for massage guns to control muscle pain and various other health issues has increased in recent years. Moreover, vendors are investing in innovative massage guns for multiple purposes. The use of massage guns can prevent the formation of toxins such as lactic acid and increase blood circulation. It also helps control severe body pain, which eliminates the need for painkillers. These advantages will drive market growth during the forecast period.

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Massage Guns Market: Reasons to Buy Our Report
  • CAGR of the market during the forecast period 2021-2025
  • Detailed information on factors that will assist massage guns market growth during the next five years
  • Estimation of the massage guns market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the massage guns market across North America, Europe, APAC, South America, and Middle East and Africa
  • Analysis of the market's competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of massage guns market vendors
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Massage Guns Market Scope

Report Coverage

Details

Page number

120

Base year

2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 7.2%

Market growth 2022-2026

USD 230.07 million

Market structure

Fragmented

YoY growth (%)

8.32

Regional analysis

North America, Europe, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 39%

Key consumer countries

US, China, UK, Germany, and France

Competitive landscape

Leading companies, competitive strategies, consumer engagement scope

Companies profiled

Achedaway, Balkowitsch Enterprises Inc., Essential Massage and Therapy Co., Every Fun, Hydragun, Hyperice Inc, Legiral, Life Pro Fitness, Massage Guns Ireland, Medcursor, MUSCLEGUN, OPOVE, PLENO Massager, Rapid Release Therapy, Recovapro, RENPHO, Therabody Inc., Thumper Massager Inc., TimTam, Vybe, and Conair Corp.

Market Dynamics

Parent market analysis, market growth inducers and obstacles, fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

Browse Consumer Discretionary Market Reports

Table of Contents

1 Executive Summary

  • 1.1 Market overview
    • Exhibit 01: Executive Summary – Chart on Market Overview
    • Exhibit 02: Executive Summary – Data Table on Market Overview
    • Exhibit 03: Executive Summary – Chart on Global Market Characteristics
    • Exhibit 04: Executive Summary – Chart on Market by Geography
    • Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
    • Exhibit 06: Executive Summary – Chart on Incremental Growth
    • Exhibit 07: Executive Summary – Data Table on Incremental Growth
    • Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

  • 2.1 Market ecosystem
    • Exhibit 09: Parent market
    • Exhibit 10: Market Characteristics

3 Market Sizing

  • 3.1 Market definition
    • Exhibit 11: Offerings of vendors included in the market definition
  • 3.2 Market segment analysis
    • Exhibit 12: Market segments
  • 3.3 Market size 2021
  • 3.4 Market outlook: Forecast for 2021-2026
    • Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
    • Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
    • Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

  • 4.1 Five forces summary
    • Exhibit 17: Five forces analysis - Comparison between 2021 and 2026
  • 4.2 Bargaining power of buyers
    • Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
  • 4.3 Bargaining power of suppliers
    • Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
  • 4.4 Threat of new entrants
    • Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
  • 4.5 Threat of substitutes
    • Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
  • 4.6 Threat of rivalry
    • Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
  • 4.7 Market condition
    • Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by End-user

  • 5.1 Market segments
    • Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
    • Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)
  • 5.2 Comparison by End-user
    • Exhibit 26: Chart on Comparison by End-user
    • Exhibit 27: Data Table on Comparison by End-user
  • 5.3 Individuals - Market size and forecast 2021-2026
    • Exhibit 28: Chart on Individuals - Market size and forecast 2021-2026 ($ million)
    • Exhibit 29: Data Table on Individuals - Market size and forecast 2021-2026 ($ million)
    • Exhibit 30: Chart on Individuals - Year-over-year growth 2021-2026 (%)
    • Exhibit 31: Data Table on Individuals - Year-over-year growth 2021-2026 (%)
  • 5.4 Athletes - Market size and forecast 2021-2026
    • Exhibit 32: Chart on Athletes - Market size and forecast 2021-2026 ($ million)
    • Exhibit 33: Data Table on Athletes - Market size and forecast 2021-2026 ($ million)
    • Exhibit 34: Chart on Athletes - Year-over-year growth 2021-2026 (%)
    • Exhibit 35: Data Table on Athletes - Year-over-year growth 2021-2026 (%)
  • 5.5 Trainers - Market size and forecast 2021-2026
    • Exhibit 36: Chart on Trainers - Market size and forecast 2021-2026 ($ million)
    • Exhibit 37: Data Table on Trainers - Market size and forecast 2021-2026 ($ million)
    • Exhibit 38: Chart on Trainers - Year-over-year growth 2021-2026 (%)
    • Exhibit 39: Data Table on Trainers - Year-over-year growth 2021-2026 (%)
  • 5.6 Chiropractors - Market size and forecast 2021-2026
    • Exhibit 40: Chart on Chiropractors - Market size and forecast 2021-2026 ($ million)
    • Exhibit 41: Data Table on Chiropractors - Market size and forecast 2021-2026 ($ million)
    • Exhibit 42: Chart on Chiropractors - Year-over-year growth 2021-2026 (%)
    • Exhibit 43: Data Table on Chiropractors - Year-over-year growth 2021-2026 (%)
  • 5.7 Market opportunity by End-user
    • Exhibit 44: Market opportunity by End-user ($ million)

6 Customer Landscape

  • 6.1 Customer landscape overview
    • Exhibit 45: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

  • 7.1 Geographic segmentation
    • Exhibit 46: Chart on Market share by geography 2021-2026 (%)
    • Exhibit 47: Data Table on Market share by geography 2021-2026 (%)
  • 7.2 Geographic comparison
    • Exhibit 48: Chart on Geographic comparison
    • Exhibit 49: Data Table on Geographic comparison
  • 7.3 North America - Market size and forecast 2021-2026
    • Exhibit 50: Chart on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 51: Data Table on North America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 52: Chart on North America - Year-over-year growth 2021-2026 (%)
    • Exhibit 53: Data Table on North America - Year-over-year growth 2021-2026 (%)
  • 7.4 Europe - Market size and forecast 2021-2026
    • Exhibit 54: Chart on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 55: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
    • Exhibit 56: Chart on Europe - Year-over-year growth 2021-2026 (%)
    • Exhibit 57: Data Table on Europe - Year-over-year growth 2021-2026 (%)
  • 7.5 APAC - Market size and forecast 2021-2026
    • Exhibit 58: Chart on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 59: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
    • Exhibit 60: Chart on APAC - Year-over-year growth 2021-2026 (%)
    • Exhibit 61: Data Table on APAC - Year-over-year growth 2021-2026 (%)
  • 7.6 South America - Market size and forecast 2021-2026
    • Exhibit 62: Chart on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 63: Data Table on South America - Market size and forecast 2021-2026 ($ million)
    • Exhibit 64: Chart on South America - Year-over-year growth 2021-2026 (%)
    • Exhibit 65: Data Table on South America - Year-over-year growth 2021-2026 (%)
  • 7.7 Middle East and Africa - Market size and forecast 2021-2026
    • Exhibit 66: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 67: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
    • Exhibit 68: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
    • Exhibit 69: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
  • 7.8 US - Market size and forecast 2021-2026
    • Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ million)
    • Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
    • Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)
  • 7.9 UK - Market size and forecast 2021-2026
    • Exhibit 74: Chart on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 75: Data Table on UK - Market size and forecast 2021-2026 ($ million)
    • Exhibit 76: Chart on UK - Year-over-year growth 2021-2026 (%)
    • Exhibit 77: Data Table on UK - Year-over-year growth 2021-2026 (%)
  • 7.10 China - Market size and forecast 2021-2026
    • Exhibit 78: Chart on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 79: Data Table on China - Market size and forecast 2021-2026 ($ million)
    • Exhibit 80: Chart on China - Year-over-year growth 2021-2026 (%)
    • Exhibit 81: Data Table on China - Year-over-year growth 2021-2026 (%)
  • 7.11 Germany - Market size and forecast 2021-2026
    • Exhibit 82: Chart on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 83: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
    • Exhibit 84: Chart on Germany - Year-over-year growth 2021-2026 (%)
    • Exhibit 85: Data Table on Germany - Year-over-year growth 2021-2026 (%)
  • 7.12 France - Market size and forecast 2021-2026
    • Exhibit 86: Chart on France - Market size and forecast 2021-2026 ($ million)
    • Exhibit 87: Data Table on France - Market size and forecast 2021-2026 ($ million)
    • Exhibit 88: Chart on France - Year-over-year growth 2021-2026 (%)
    • Exhibit 89: Data Table on France - Year-over-year growth 2021-2026 (%)
  • 7.13 Market opportunity by geography
    • Exhibit 90: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

  • 8.1 Market drivers
  • 8.2 Market challenges
  • 8.3 Impact of drivers and challenges
    • Exhibit 91: Impact of drivers and challenges in 2021 and 2026
  • 8.4 Market trends

9 Vendor Landscape

  • 9.1 Overview
  • 9.2 Vendor landscape
    • Exhibit 92: Overview on Criticality of inputs and Factors of differentiation
  • 9.3 Landscape disruption
    • Exhibit 93: Overview on factors of disruption
  • 9.4 Industry risks
    • Exhibit 94: Impact of key risks on business

10 Vendor Analysis

  • 10.1 Vendors covered
    • Exhibit 95: Vendors covered
  • 10.2 Market positioning of vendors
    • Exhibit 96: Matrix on vendor position and classification
  • 10.3 Balkowitsch Enterprises Inc.
    • Exhibit 97: Balkowitsch Enterprises Inc. - Overview
    • Exhibit 98: Balkowitsch Enterprises Inc. - Product / Service
    • Exhibit 99: Balkowitsch Enterprises Inc. - Key offerings
  • 10.4 Every Fun
    • Exhibit 100: Every Fun - Overview
    • Exhibit 101: Every Fun - Product / Service
    • Exhibit 102: Every Fun - Key offerings
  • 10.5 Hydragun
    • Exhibit 103: Hydragun - Overview
    • Exhibit 104: Hydragun - Product / Service
    • Exhibit 105: Hydragun - Key offerings
  • 10.6 Hyperice Inc
    • Exhibit 106: Hyperice Inc - Overview
    • Exhibit 107: Hyperice Inc - Product / Service
    • Exhibit 108: Hyperice Inc - Key offerings
  • 10.7 Life Pro Fitness
    • Exhibit 109: Life Pro Fitness - Overview
    • Exhibit 110: Life Pro Fitness - Product / Service
    • Exhibit 111: Life Pro Fitness - Key offerings
  • 10.8 PLENO Massager
    • Exhibit 112: PLENO Massager - Overview
    • Exhibit 113: PLENO Massager - Product / Service
    • Exhibit 114: PLENO Massager - Key offerings
  • 10.9 Rapid Release Therapy
    • Exhibit 115: Rapid Release Therapy - Overview
    • Exhibit 116: Rapid Release Therapy - Product / Service
    • Exhibit 117: Rapid Release Therapy - Key offerings
  • 10.10 RENPHO
    • Exhibit 118: RENPHO - Overview
    • Exhibit 119: RENPHO - Product / Service
    • Exhibit 120: RENPHO - Key offerings
  • 10.11 Therabody Inc.
    • Exhibit 121: Therabody Inc. - Overview
    • Exhibit 122: Therabody Inc. - Product / Service
    • Exhibit 123: Therabody Inc. - Key offerings
  • 10.12 TimTam
    • Exhibit 124: TimTam - Overview
    • Exhibit 125: TimTam - Product / Service
    • Exhibit 126: TimTam - Key offerings

11 Appendix

  • 11.1 Scope of the report
  • 11.2 Inclusions and exclusions checklist
    • Exhibit 127: Inclusions checklist
    • Exhibit 128: Exclusions checklist
  • 11.3 Currency conversion rates for US$
    • Exhibit 129: Currency conversion rates for US$
  • 11.4 Research methodology
    • Exhibit 130: Research methodology
    • Exhibit 131: Validation techniques employed for market sizing
    • Exhibit 132: Information sources
  • 11.5 List of abbreviations
    • Exhibit 133: List of abbreviations
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