IFF Appoints Nicolas Gebara as Senior Vice President, Commercial and Flavors

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Company adjusts organizational structure in the Nourish division to enhance customer experience

NEW YORK, July 5, 2022 /PRNewswire/ -- IFF IFF today announced that Nicolas Gebara has been named senior vice president, Commercial and Flavors, Nourish, effective July 1, 2022. In his 23 years at IFF, Gebara has held various roles, most recently serving as vice president, North America for Nourish.

In this newly created role, Gebara will streamline flavors and global sales across the division's expanded portfolio, delivering product designs finely tuned to changing consumer and market needs. Gebara will report to Nicolas Mirzayantz, president, Nourish, IFF.

"When we established Nourish in February 2021, we created a new paradigm in our industry," said Mirzayantz. "We have the leading position in nearly all high-value categories we play in and have demonstrated strong business performance, despite recent headwinds and a challenging macro environment. I am excited for Nicolas to build on our significant momentum, leading the Flavors and Commercial teams in our next phase of growth."

Furthermore, to enhance customer experience and optimize the business, the company has announced the following appointments in the Nourish division:

  • Carmen Cain - currently leading Flavors - has been appointed president, North America
  • Brian Brix - currently leading Europe - has been named vice president, Pricing and Distribution, and will also oversee IFF's global Commercial Excellence
  • And Jan Bechtel - currently leading the Global Key Accounts teams has been appointed, president, Europe, and will also oversee Sustainability and Diversity, Equity & Inclusion for the division

About IFF's Nourish

At IFF, we're united by a common goal: to apply science and creativity for a better world. Across our business divisions, we're on a mission to Do More Good for our people, customers, and communities.

To us, "nourish" means "to feed with purpose" -- and we're here to redefine the industry by nourishing people, products, and our planet. Every day, our teams are boldly reimagining and pioneering the next generation of food and beverage experiences. We're leveraging our industry-leading product portfolio, unmatched innovation capabilities, and customer-centric approach to become the partner for essential solutions. Let's nourish the future, together.

Welcome to IFF

At IFF IFF, an industry leader in food, beverage, health, biosciences and scent, science and creativity meet to create essential solutions for a better world – from global icons to unexpected innovations and experiences. With the beauty of art and the precision of science, we are an international collective of thinkers who partners with customers to bring scents, tastes, experiences, ingredients and solutions for products the world craves. Together, we will do more good for people and planet. Learn more at iff.comTwitter , FacebookInstagram and LinkedIn.

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©2022 International Flavors & Fragrances Inc. (IFF). IFF, the IFF Logo, and all trademarks and service marks denoted with™, SM or ® are owned by IFF or affiliates of IFF unless otherwise noted. All Rights Reserved.

Contact: 
Victoria Oei 
External Communication Lead
+65 9845 7580
Victoria.oei@iff.com 

SOURCE IFF

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