Medical Marketing Whiz Helps OB-GYN Doctors Reach More Patients in Today's Digital World

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The company focuses on patient education based marketing including social media, email marketing and webinars.

Marketing women’s health services can sometimes be challenging, particularly with restrictions on what doctors can advertise on social media and Google. However, many physicians tend to overlook that the answer to their struggles is as simple as patient education. Medical Marketing Whiz, one of the leaders in women’s health marketing for private practice physicians, swears by this marketing strategy. To help OB-GYN doctors find new ways to reach more patients in today’s digital world, the company offers its services through patient education webinars, in-office events, social media marketing, email marketing and more.

“OB-GYN doctors need to be positioned as the women’s health expert in their local area and that means they have to rank high on Google, have more reviews than anyone else, use social media and offer educational webinars,” Medical Marketing Whiz Co-Founder & Chief Marketing Whiz Lori Werner said.

“As they expand services such as offering intimate wellness, hormone therapy or aesthetics, they have to get their name out there because most of these services aren’t covered by insurance,” Werner added.

Werner has 16 years of experience in medical device sales including seven years at one of the largest women’s health companies in the world, and nine years in pharmaceutical sales before establishing Medical Marketing Whiz. Dubbed as a “gold mine” of marketing resources by her customers, Werner has partnered with an accomplished operations executive Glenn Akins, who has two decades of experience in medical sales, marketing, and practice operations.

Werner and Akins’ partnership gave birth to a program they called Dr. Marketing Blueprint. Specifically made for OB-GYN doctors, this program specializes in women’s health marketing including minimally invasive surgery, obstetrics and infertility, in-office hysteroscopy, ablations, D&C and polypectomies, menopause, intimate wellness, and more.

Werner and Akins also developed a 10-step marketing strategy focuses on marketing intimate wellness services and has been proven to produce $150K in revenue in 12 months. The program is perfect for offices with devices such as MonaLisa Touch, FemTouch, Femilift, Diva, ThermiVa, Viveve, Votiva, and Cliovana. The system also works for hormone therapy, aesthetics, weight management, urinary incontinence, endometrial ablations, in-office hysteroscopy, and even men’s health treatments.

Medical Marketing Whiz hosts biweekly #WednesdayWebinars to support existing and potential clients about social media marketing, email marketing, local SEO, virtual events, and lead generation among other things. The webinars can be joined for free inside the Dr. Marketing Blueprint Facebook group and on Zoom.

To know more about them, visit Medical Marketing Whiz’s website today. The company also offers a free e-book and webinar on marketing women’s intimate health.

About Medical Marketing Whiz

Medical Marketing Whiz is the leader in practice growth for doctors in the specialties of OBGYN, urogynecology, aesthetics, and concierge medicine. Lori Werner and Glenn Akins co-founded Medical Marketing Whiz in 2018 and have quickly become one of the most sought-after marketing agencies in North America.

The company serves as an outsourced chief marketing officer for private practice physicians and serves as an extension of the client’s team, implementing a proven marketing system, called the Dr. Marketing Blueprint, that includes social media marketing, email marketing, reputation management, local search engine optimization, and patient education events and webinars.

Medical Marketing Whiz’s personalized approach to marketing helps practices grow in-office procedures such as intimate health, aesthetics, or hormone therapy and be known as the go-to expert in their local market.

For more information visit https://www.medicalmarketingwhiz.com/.

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