Market Overview

Aragon Releases its Globe™ for Workflow and Content Automation, 2020


PALO ALTO, Calif., Nov. 5, 2020 /PRNewswire-PRWeb/ -- Aragon Research identifies fourteen major providers in its Globe for Workflow and Content Automation, 2020, published today.

As our world becomes more digital, pushed forward by COVID-19, enterprises are realizing that going fully digital with customer-facing documents and processes related to those documents is critical to retaining customers. More use cases have appeared for workflow and content automation (WCA) across industries such as financial services, healthcare, government, and retail. WCA speeds up business processes by allowing enterprises to automate the creation and routing of content, therefore eliminating old, manual processes that slow down productivity. As more enterprise applications automate and replace old processes, WCA platforms are becoming smarter.

"The shift to WCA was already underway before the pandemic, but now it's accelerated. Automating critical documents with the end goal of better customer journeys and faster time to outcomes should be a priority for every organization right now," says Aragon Research CEO Jim Lundy.

While WCA providers have been growing stronger and adding more capabilities in recent years, the report discusses new trends that are making WCA providers even more noteworthy, including the usage of document analytics as well as the introduction of document bots to assist users with the automatic generation of content.

The providers evaluated in this Globe report include: Adobe, Conga, DocuSign, HelloSign, Kofax, MHC Software, Mitratech, Nintex, OpenText, PactSafe, PandaDoc, Quark, Smart Communications, and Upland.

Aragon clients can access the Aragon Research Globe for Workflow and Content Automation, 2020, in the AIN client community or on

About Aragon Research
Aragon Research delivers high-impact visual research, consulting, and advisory services to provide enterprises the insight they need to make better technology and strategy decisions. Aragon Research serves business and IT leaders and has a proven team of veteran analysts. For more information, visit


SOURCE Aragon Research

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