Market Overview

New Research from DesignRush Demonstrates Impact of Global Pandemic on Demand for Digital Marketing and Branding Services

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NEW YORK, Oct. 15, 2020 /PRNewswire-PRWeb/ -- DesignRush has released Q3 industry report examining the demand for agency services in the digital arena, looking at how the changing landscape of the global health crisis has impacted them. The report looks at five verticals: software & app development, web design & development, ecommerce, digital marketing and branding.

The insights from over 500 agencies about their clients' behavior during the COVID crisis paint a picture of the digital services landscape and upcoming trends regarding demand.

Looking at digital marketing and branding agencies specifically, the data show:

  • 82.6% of branding agencies reported an increase in demand for at least one area of branding services
  • 88.7% of digital marketing agencies reported an increase in demand for at least one area of digital marketing services

The report analyzes three areas in particular: services, industries and location. The findings show which services businesses are investing (or divesting) in, the industries that have increased or decreased investment in these services and where the demand for agency services is changing.

Adapting to changing client priorities, there are a number of agencies that provide high quality results to clients in this shifting landscape.

The top agencies within digital marketing that deliver high quality service include:

1. Digital Silk – digitalsilk.com
2. Wegacha – wegacha.com
3. JUICE – thinkjuice.com
4. Play Media - play-media.org
5. SmartSites - smartsites.com

The leading agencies in the branding industry that are continuing to help clients see results include:

1. MSLK – mslk.com
2. Crafted – craftedny.com
3. Studio Linear – studiolinear.com
4. La Visual - lavisual.com
5. BLVR - blvr.com

About DesignRush:

DesignRush.com is a B2B marketplace connecting brands with agencies. DesignRush features the top agencies around the world, including the best Digital Agencies, Logo Design, Branding, Digital Marketing, Website Design, eCommerce Web Design Companies and more.

 

SOURCE DesignRush

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