Market Overview

Lomotif announce semi-exclusive two-way integration with Snapchat Stories


SINGAPORE, June 30, 2020 /PRNewswire-PRWeb/ -- Lomotif, a leading social video entertainment platform announces a semi-exclusive two-way integration with Snapchat. Lomotif is a mobile platform for creating and remixing music videos. It has been downloaded over 140 million times, with its largest markets in the US and Brazil. It is the fifth partner to be selected by Snapchat for bi-directional (Stories Kit) integration for posting stories between the two platforms. A user on Snapchat can now automatically post their stories to Lomotif, and a Lomotif music video can be easily posted to a Snapchat story.

Although people have been confined in their homes during the pandemic at a global scale, it has not slowed their creative spirit. Lomotif has seen a 300% increase in videos being created since the beginning of the year. This integration with Snapchat recognizes Lomotif as a top global player for social apps that allows users to create short-form music videos to share with their friends.

"When Snap approached us to partner with them on App Stories, it was a no brainer for us when we were shown the incredible overlap of their user base with our existing Lomotif users," said Paul Yang, CEO Lomotif. "With Snapchat's incredible reach and industry-first social Stories now paired with our patented multi-clip technology, we believe we'll be bringing our rapidly expanding user base the best combination of social and video creation tools showcased in a single mobile app."

Lomotif's remix and collaboration features make it unique in the social entertainment wars and have given it a leg up against its competition. Earlier this year, Alicia Keys promoted the Lomotif platform to her fans to launch a new single, Show Me Love.

With this integration, Lomotif users worldwide will be able to enjoy their Snap content together with their Lomotif content and continue to utilize Lomotif's proprietary multi-clip video editing engine to power their authentic expression. Snapchatters on Lomotif will now be able to post a Snap to "My Lomotif Story," which will appear on their Lomotif profile to add a personalized story element to their published Lomotif videos.

About Lomotif
Lomotif is a top downloaded app that lets you create, share, and watch short music videos with your friends. It's a top downloaded app for hip hop, rap and urban culture across the United States and Latin America.

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