Market Overview

RaGaPa Powers WiFi Monetization for Small and Medium Business Through Captive Portal Deployment


CUPERTINO, Calif., Sept. 18, 2019 /PRNewswire-PRWeb/ -- RaGaPa, a pioneer in the space of WiFi monetization and NETGEAR, Inc. (NASDAQ:NTGR), a global networking company, announced today the launch of a joint solution allowing NETGEAR to provide integrated WiFi monetization and engagement features in its cloud management platform, NETGEAR Insight. The joint solution is named Instant Captive Portal, Powered by RaGaPa. Access points enabled with NETGEAR Insight will support this solution out of the box. NETGEAR entered into a technology licensing agreement with RaGaPa to leverage the rich functionality of CaptiveXS - WiFi engagement and monetization solution by RaGaPa.

With a strategic push to monetize all customer touchpoints, businesses are continually looking for opportunities to engage with their customers. Guest WiFi is an excellent avenue to execute some of the most innovative customer engagement campaigns. There are three critical aspects of active customer engagement over guest WiFi. First, the customer data acquisition and advanced analytics are vital when it comes to personalizing customer engagement over guest WiFi. Second, an intuitive and easy to use WiFi monetization solution is critical so that the SMBs can experiment with WiFi marketing campaigns without depending on IT. And finally, the solution should be manageable from a centralized cloud-hosted dashboard. NETGEAR noticed that RaGaPa's CaptiveXS platform brings together these three critical aspects with simplicity to integrate within their easy-to-deploy cloud solution Insight.

"RaGaPa's CaptiveXS is the leader in cloud-managed WiFi monetization and customer engagement space for venues of all sizes," said Richard Jonker vice president of product line management at NETGEAR. "Together, we are providing our customers with a breakthrough technology to monetize their Guest WiFi. The key benefit of Instant Captive Portal Powered by RaGaPa is its unmatched ability for businesses to quickly configure and run WiFi marketing campaigns from NETGEAR Insight."

Gagandeep Singh, co-founder, and CEO of RaGaPa stated, "It is fascinating to work with a partner like NETGEAR. Integration of CaptiveXS into NETGEAR Insight will help NETGEAR customers, especially SMBs, to quickly reap benefits from a full suite of WiFi monetization features. SMB customers are busy and therefore, an end-to-end, centralized cloud-based WiFi monetization solution, that is easy to manage and configure, helps SMBs save time and effort. We believe that the rich data analytics acquired from the venue's guest WiFi could be a game-changer for our customers with this joint solution. With NETGEAR we are now looking to rapidly grow our global footprint."

Instant Captive Portal Powered by RaGaPa is an advanced Captive Portal with multiple social login options, deep user analytics, vouchers support and a host of WiFi monetization features that include videos, display banners, payment system and user surveys.

About RaGaPa Inc:

RaGaPa's mission is to provide a secure and engaging WiFi experience. We have combined all the essential Wi-Fi services into a unified platform managed through a cloud based dashboard with our "CaptiveXS" Solution. With CaptiveXS, our out-of-the box monetization/security features help businesses of any size to provide a safe and engaging guest WiFi experience. The key CaptiveXS features include - Captive Portal with Social Login, Content Insertion, Content Filtering, IoT Discovery and Security, Deep User Analytics and User Management. For more info visit:



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