Market Overview

Zebra Technologies' Innovative Approach to Design Recognized with Fifth Consecutive Red Dot

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Zebra ZC100/300 Series Card Printer recognized for its user-centered
design approach

Zebra
Technologies Corporation
 (NASDAQ:ZBRA), an innovator at the edge of
the enterprise with solutions and partners that enable businesses to
gain a performance edge, announced the ZC100
and ZC300
series card printers
received a Red Dot distinction in the 2019
Product Design category. This marks the fifth consecutive year Zebra has
received this international honor.

Zebra's design team puts the customer at the heart of everything it does
which is central to this consistent recognition of its product
portfolio. The ZC100 and ZC300 series design process was one of immense
collaboration, pooling insights from designers, engineers, sales teams
and customers.

"Zebra is delighted to receive this prestigious recognition of our ZC100
and ZC300 series card printers by Red Dot," said Curt Croley, Senior
Director, Innovation and Design, Zebra Technologies. "Our design
leverages Zebra's best-in-class card printing technologies combined with
a thoughtful user-centered design approach. Zebra's commitment to
creative, intuitive and effective design for enterprise customers helps
us deliver unprecedented visibility and productivity at the edge of our
customers' operations."

The ZC100 and ZC300 series card printers securely print a wide range of
identification, payment and membership cards for retail, finance and
hospitality sectors. The design addresses key end-user needs with user
interface simplicity, self-aligning media and intuitiveness of card
loading and removal. These printers offer unique industrial design with
the slimmest profile and lowest clearance in their class. They can be
installed in space-constrained environments such as under a counter or
shelf.

"I would like to congratulate the laureates sincerely on their wonderful
success," said Professor Dr. Peter Zec, founder and CEO of Red Dot, in
reference to the winners. "The fact that their products were able to
satisfy the strict criteria of the jury bears testimony to their
award-winning design quality. The laureates are thus setting key trends
in the design industry and are showing where future directions may lead."

KEY TAKEAWAYS

  • This fifth consecutive Red Dot in the 2019 Product Design category
    demonstrates Zebra's commitment to deliver purpose-built product to
    meet customer needs.
  • The ZC100 and ZC300 series card printer design puts the end-user
    experience first.
  • These printers offer a unique industrial design with the slimmest
    profile and smallest footprint in their class.

ABOUT RED DOT

The Red
Dot Award
was founded in 1955 and is considered one of the most
esteemed awards for design excellence. It is the biggest design
competition in the world, and this year, the jury received more than
5,500 products from 55 countries. The winning products will be showcased
at a special exhibition held from July 9 - August 11, 2019 at the Red
Dot Design Museum in Essen, Germany.

ABOUT ZEBRA

Zebra (NASDAQ:ZBRA) empowers the front line of business in
retail/ecommerce, manufacturing, transportation and logistics,
healthcare and other industries to achieve a performance edge. With more
than 10,000 partners across 100 countries, we deliver industry-tailored,
end-to-end solutions that intelligently connect people, assets and data
to help our customers make business-critical decisions. Our
market-leading solutions elevate the shopping experience, track and
manage inventory as well as improve supply chain efficiency and patient
care. Ranked on Forbes' list of America's Best Employers for the last
four years, Zebra helps our customers capture their edge. For more
information, visit www.zebra.com
or sign up for our news
alerts
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Twitter
and Facebook.

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