3 Fit Theory is Set to Blow Up the T-shirt Industry

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LOS ANGELES, March 20, 2019 /PRNewswire-PRWeb/ -- The fuse is lit on bad fitting t-shirts that shrink after one wash, boutiques that blast you with subwoofers the second you walk in, and everything else that makes clothes shopping so f'n frustrating. Introducing 3 Fit Theory: the World's Best T-shirts.

Complete with fireballs, flamethrowers, and real explosions, 3 FIT Theory's launch video details the frustrations men face trying to find great fitting t-shirts at a great price. Their shirts are a serious upgrade to the modern man's wardrobe, and they actively celebrate, nay, welcome guys of all shapes and sizes. From tall to small and muscular to "big boned," and everything in between, they've got a fit for you.

As their recently launched Kickstarter campaign explains, 3 Fit Theory has "a passion for fit." They are obsessed with every detail that goes into your tees, including the materials, the durability, and even the method of delivery. But most importantly, they want you to LOVE and HATE the way their shirts sit on your shoulders. Seriously.

"Like one, love one, hate one. That's our goal," founder Matt Brooks explains. "T-shirt sizes are BS, and there's never going to be 1 fit that works for every body type. That's why we include a prepaid return mailer to make it easy to return the fits you don't like."

Their revolutionary shopping experience starts all members with an at-home trial involving three identically colored shirts, tailored to three drastically different cuts: one you'll love, one you'll like and one you'll HATE so much you'll want to drape it over a mannequin and incinerate it with a flamethrower (see the promo video). Assuming you overcome the urge to commit arson, you simply place the rejected garments into the included prepaid envelope and get them the hell out of your house, leaving you with one shirt you absolutely LOVE.

Their shirts don't shrink, and they've got the wash tests to prove it. They've scientifically re-engineered their fabrics to remove all shrinkage, and they're made Made in USA.

Once your size is set, the only thing left for you to do is decide which colors and styles belong in your closet. Colors include black, white, carbon, navy blue, and military green, with more colors being added over time. Crew neck styles are launching now, with v-neck, raglan, and henley options currently in the works. And since they make all of their garments right here in the USA, you're always supporting the red, white and blue no matter what cut, color, or style you choose.

"Our approach was to make these affordable. A great fit that you pick, premium fabrics, at a great price. And shirts that don't shrink. That's the 3 FIT Theory Experience," added Brooks.

Membership starts as low as $25, but everyone who signs up during the 3 Fit Theory Kickstarter Launch will receive Lifetime Membership, granting you exclusive access to new releases, member pricing and advanced entry to the website once it's live.

Great fitting shirts. Quality fabrics. All at a great price. That's the 3 Fit Theory Experience, and now is the best time to take advantage of it. (Cue explosion.)

Pledge Levels: $1 to $185+
Launch Date: 3/19/19
Delivery: May 2019

To learn more about 3 Fit Theory and experience the world's best t-shirt for yourself, please visit 3FitTheory.com.

 

SOURCE 3 Fit Theory

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