Market Overview

RETO Launched the TO C Sales Model via


RETO announced the grand opening of the ‘RETO Flagship Store' at
After two months of trial operation, RETO Flagship Store has achieved
good market response. This is the first project landed to explore the
online market after the strategic cooperation agreement signed by both
parties in order to develop the distribution channels; household
micro-eco products and functional eco towns.

Combination of online and offline sales mode

As a pioneer of recycling of solid wastes, RETO produces eco-friendly
construction material, which has outstanding features of water
permeability, compression resistance, wear resistance, skid resistance,
appearance and noise reduction. Such materials have been widely used in
side roads, public squares, landscape gardens and industrial zones and
has competitive advantages in the ‘Sponge City' Construction Projects
that are energetically advocated by the nation.

The traditional offline distribution method has been widely used by RETO
and it keeps a stable demand and user viscosity, however, the cost is
relatively higher. The online strategy enhances RETO's distribution
method and reduces the cost and will be widely used by smaller sized end
user, either business or consumer. The combination of online and offline
sales will strongly increase RETO's market competitiveness and

Household micro-eco products expected

RETO has established a high-end mode of ‘One-stop' high-tech ecological
restoration and integrated recycling of solid wastes within its business
ranges. For example, RETO could develop a restoration plan based on the
specific features of a polluted area and use its equipment to recycle
the solid wastes and to produce eco-friendly construction materials
which could later be used for the restoration project of this area.

Besides, RETO is taking great efforts on household micro-eco products at
this stage. The first ‘Intelligent Balcony' is currently under testing
and this product could take the advantage of the national-wide,
standardized design of balconies to improve the micro-eco quality of the
household. Also, it could provide customers eco-friendly, intelligent
and personalized balconies by using high quality stone materials
filtered from the mining management.

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