Drexel Hill, PA, January 31, 2019 --(PR.com)-- The Association of Coupon Professionals (ACP) is announcing the latest webinar offering from ACP Academy, the education and training arm of the association. The free "2018 Trends, 2019 Outlook in Manufacturer Coupons and Digital Rebates" webinar will be held Feb. 27, 2019 at 2 p.m. EST.
Designed for industry participants, this panel will explore if the industry is in a moment of evolution or revolution, transition or disruption. Growth in digital, shifts in paper vehicles, changing consumer attitudes and demands, and E-Commerce are on the horizon. Join their industry leading marketers and researchers as they recap 2018 and project the key trends for 2019.
Each presenter will review 2018 trends and discuss 2019 opportunities from their unique perspective in the industry, including:
Charles Brown, NCH will review an analysis of metrics for consumer packaged goods coupons distributed and redeemed to help you interpret the drivers of what has occurred, and what to consider ahead.
Susan Jones, Inmar will share Inmar Analytics' shopper research which will shed light on the extent to which CPGs and retailers have been successful in aligning their promotions with shopper attitudes and demands.
Darcy Douglas, Kantar will provide fresh and new insights. Learn about new views and insights on Digital Rebate offer activity for the CPG industry.
Following the presentation, participants will have an opportunity to ask questions and discuss topics with the panelists.
Practitioners who work for a retailer, manufacturer or a vendor that directly supports retailers and/or manufacturers are invited to learn more and register at www.couponpros.org.
About the Association of Coupon Professionals
The Association of Coupon Professionals is an industry trade organization whose over 60 manufacturer, retailer and solution provider members, create a forum that fosters expertise, education, and leadership to enrich the development, distribution, and redemption of coupons, ensuring they remain a viable sales and marketing tool.
For more information, contact John Morgan, ACP Executive Director, at 610-789-1478, John.Morgan@couponpros.org, visit www.couponpros.org, or connect on Twitter and LinkedIn.
The Association of Coupon Professionals (ACP) is announcing the latest webinar offering from ACP Academy, the education and training arm of the association. The free "2018 Trends, 2019 Outlook in Manufacturer Coupons and Digital Rebates" webinar will be held Feb. 27, 2019 at 2 p.m. EST.
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