Market Overview

Synchronoss Teams with Rackspace to Resell Digital Experience Platform (DXP) to Portfolio of Leading International Customers

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Synchronoss
Technologies, Inc.
(NASDAQ:SNCR), a global leader and innovator of
cloud, messaging, digital and IoT products, today announced that
Rackspace®, a leading provider of IT as a service, will
re-sell its Synchronoss
Digital Experience Platform
(DXP) to the Rackspace global customer
portfolio. Via this collaboration, Synchronoss and Rackspace will help
businesses through their digital transformation journey by enabling
seamless, frictionless interaction across all customer touchpoints,
including online or app, physical retail and call center.

The Synchronoss DXP has the unique ability to be quickly integrated and
layered on top of legacy IT systems, as well as deliver a "low-code"
application that uses a "drag and drop" interface that allows non-IT
resources to configure new journeys quickly, reducing time-to-market and
simplifying delivery for any organization looking to transform and
optimize its digital customer experience. This platform enables
companies to create, configure and manage online or app, physical retail
and call center journeys that pause and resume, giving them the ability
to share real-time customer data, choices and actions across channels
and CRM systems. Rackspace's decision to re-sell Synchronoss DXP
reflects its commitment to offer its customers high-quality digital
tools that will help them transform their business and deliver an
enhanced customer experience. Rackspace's global customer base spans all
major industries, including healthcare, financial services and retail,
among others.

"We are focused on delivering unbiased, multi-cloud expertise that helps
our customers wherever they are on their IT transformation journey,"
said Gerard Brossard, EVP and GM for Service Offerings, Applications and
Professional Services at Rackspace. "Most of the world's organizations,
regardless of sector, are working to provide greater value to customers
by improving the digital experience they deliver. Synchronoss DXP will
play a fundamental role in helping our customers achieve their digital
transformation objectives, assisting them in being more attentive,
better engaged and more responsive to their end users' needs."

"Our deal with Rackspace will bring greater value to their and our
global customers," said Mary Clark, Chief Product Officer and Chief
Marketing Officer at Synchronoss. "We're teaming with them as a channel
to offer DXP to their customers. We're excited to be combining our deep
expertise in delivering compelling customer experiences and customer
journeys with a widely respected and recognized leader in IT as a
service space to offer a powerful solution to global brands to improve
digital customer engagement."

About Synchronoss

Synchronoss (NASDAQ:SNCR) transforms the way companies create new
revenue, reduce costs and delight their subscribers with cloud,
messaging, digital and IoT products, supporting hundreds of millions of
subscribers across the globe. Synchronoss' secure, scalable and
groundbreaking new technologies, trusted partnerships and talented
people change the way Technology-Media-Telecommunications customers grow
their business. For more information, visit us at www.synchronoss.com

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