Market Overview

CES 2019 Proves AI and 5G Will Transform the Future


Every company is a tech company at the world's most influential tech

After four days of demonstrating the bright future made possible by
technology, CES®
came to a close today. More than 4,500 exhibitors showcased the
latest tech innovations to some 180,000 attendees across more than 2.9
million net square feet of exhibit space in Las Vegas. From global
brands to visionary startups, these companies set the world abuzz with
the promise of technology.

"CES showcases the power of innovation to solve global problems and
improve lives around the world," said Gary Shapiro, president and CEO,
Consumer Technology Association (CTA). "The passion, ideas and business
connections at CES make this the most significant global tech event –
and the most inspirational week of the year."

"Every business must now embrace technology to succeed," said Karen
Chupka, executive vice president, CES. "And companies like Procter &
Gamble, John Deere and Raytheon proved that at CES 2019."

The CES 2019 keynote stage featured some of the biggest names in
tech, including AMD, AT&T Communications, IBM, LG and Verizon. CTA
released its 2019
International Innovation Scorecard
grading countries on how well
they support innovation, and announced it will invest
$10 million
in venture firms and funds focused on women, people of
color and other underrepresented startups and entrepreneurs. CTA also
released its newest book, Ninja
, exploring the skills needed to remain competitive in the
rapidly-changing future.

CES is the only show where the entire 5G ecosystem – the backbone
for transportation, virtual reality, sports technology and digital
health – comes together. "5G will change everything – 5G is the promise
of so much more than what we have seen from wireless technology," said
Hans Vestberg, CEO, Verizon, during his keynote. Fellow keynoter John
Donovan, CEO of AT&T Communications, discussed the company's recent
launch of its 5G Evolution network.

CES 2019 showed artificial intelligence will influence every
aspect of our lives. IBM Chairman, President and CEO Ginni Rometty's
opening keynote explored how AI will prove data is the "world's greatest
natural resource," enabling revolutions from smart cities to health
care, transportation to robotics. During Rometty's keynote, Delta CEO Ed
Bastian and Walmart EVP of Food Charles Redfield shared examples of AI
and blockchain technology in their businesses.

CES 2019 was a turbo-charged mobility show, with 11 of the world's
leading car manufacturers highlighting the future of transportation
– including an air taxi from Bell Helicopter and an electric motorcycle
from Harley-Davidson. Self-driving technology will save lives, enable
greater accessibility and improve productivity.

The CES Sports Zone showcased the entire sports tech
ecosystem – innovations in smart venues, training, virtual and augmented
reality and esports creating immersive content that will change the way
we play, watch and experience sports. Twitter CEO Jack Dorsey and NBA
Commissioner Adam Silver discussed how their partnership proves social
media can promote fan engagement, and the Gamespot eSports truck
featured 10 gaming kiosks for both professional gamers and attendees to
showcase their skills.

C Space brought together content creators, Hollywood, the
advertising industry, media and leading CMOs – such as Proctor &
Gamble's Marc Pritchard, IBM's Michelle Peluso, Unilever's Keith Weed –
to explore the future of brand marketing and entertainment. Exhibits and
conference sessions explored the effect of AI on marketing and consumer
engagement, mobile and over-the-top video, and content consumption.

Eureka Park, the home for startups at CES, featured more than
1,200 companies from over 50 countries offering disruptive innovations,
attracting investors and big-name brands. This year Eureka Park – which
has launched successful companies including Ring, Benjilock and
LifeFuels – included a pitch competition, sponsored by the Consumer
Technology Association Foundation and AARP.

Digital health technologies were a major theme, and attendees
experienced the latest advances and trends in health care. Over 260
doctors and other health professionals took part in the Digital Health
Summit, which offered Continuing Medical Education (CME) credits at CES
for the first time.

Resilient technologies will keep the world healthy, safe, warm,
powered, fed and secure. Sustainable technologies from companies
including YOLK and Zero Mass Water will produce efficient energy
solutions and help provide drinking water to developing nations, while
reducing the global carbon footprint. Others like Higher Ground
Technologies keep us connected anywhere in the world.

CES connects businesses.

About CES:

CES® is the world's gathering place for all who thrive on the business
of consumer technologies. It has served as the proving ground for
innovators and breakthrough technologies for 50 years-the global stage
where next-generation innovations are introduced to the marketplace. As
the largest hands-on event of its kind, CES features all aspects of the
industry. Owned and produced by the Consumer Technology Association (CTA)TM,
it attracts the world's business leaders and pioneering thinkers. Check
out CES
video highlights
. Follow CES online at
and on social.

About Consumer Technology Association:

Consumer Technology Association (CTA)™ is the trade association
representing the $398 billion U.S. consumer technology industry, which
supports more than 15 million U.S. jobs. More than 2,200 companies – 80
percent are small businesses and startups; others are among the world's
best-known brands – enjoy the benefits of CTA membership including
policy advocacy, market research, technical education, industry
promotion, standards development and the fostering of business and
strategic relationships. CTA also owns and produces CES®
the world's gathering place for all who thrive on the business of
consumer technologies. Profits from CES are reinvested into CTA's
industry services.


  • CES

    January 7-10, 2020, Las
    Vegas, NV

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