Market Overview

FOX News Channel Finishes 2018 as Most Watched Cable Network in Total Day & Primetime for Third Consecutive Year and Notches Highest-Rated Primetime Ever

Share:

Hannity Remains Number One Program for the Second Year in a Row

FNC Tops All Networks in Upscale Cable Rankings

FOX News Digital Has Record Year

FOX News Channel (FNC) marked its highest-rated year in primetime in its
22-year history with 2.5 million total viewers and finished the year as
the most-watched basic cable network for the third consecutive year in
both primetime and total day (1.4 million) among total viewers,
according to Nielsen Media Research. For the second consecutive year, Hannity
was the number one program in cable news with 3.3 million viewers. FNC
was also the number one network in upscale cable rankings (income of
$100K+) for Monday through Friday on a 24-hour basis in total viewers,
as well as the 25-54 and 35-64 demos, and number two in the 18-49 demo,
only slightly behind sports-focused ESPN.

In a joint statement on the network's record ratings, FNC's CEO Suzanne
Scott and FNC's President Jay Wallace said, "FOX News continues to
outperform other basic cable networks, proving once again that our news
coverage and premiere team of journalists and opinion hosts are the best
in the business. With the recent launch of FOX Nation, an increased
focus on digital and the strong ratings momentum we have built, we are
confident that 2019 will offer our loyal viewers even more ways to
engage with FOX News."

In cable news, FNC secured 10 of the top 15 programs in total viewers,
as well as eight of the top 15 spots among the 25-54 demo. Furthermore,
FNC's Tucker Carlson Tonight, Hannity and The
Ingraham Angle
claimed three of the top four programs in the
younger 18-49 demo. *Please see attached for the corresponding
Nielsen program rankers for total viewers, the 25-54 demo, the 18-49
demo and all additional Nielsen ratings.

Kicking off FNC's evening programming at 5PM/ET, The Five averaged 2.4
million total viewers and 425,000 in the 25-54 demo, ranking fifth in
both categories. At 6PM/ET, the network's political news program Special
Report with Bret Baier
averaged 2.3 million total viewers and
419,000 in the 25-54 demo and at 7PM/ET, The Story with Martha
MacCallum
delivered 2.1 million total viewers and 413,000 in the
25-54 demo. Tucker Carlson Tonight at 8PM/ET, was the
third-most watched program for the year in total viewers with 2.8
million and 557,000 in the 25-54 demo. In primetime, for the second
consecutive year, Hannity topped all of cable
news with 3.3 million total viewers (up 17%) and 643,000 in the 25-54
demo (up 11%). At 10PM/ET, The Ingraham Angle ranked
fourth in total viewers with 2.6 million (up 4%) and fourth in the 25-54
demo with 515,000. FOX News @ Night with Shannon Bream at
11PM/ET closed out the year with 1.5 million total viewers (up 5%) and
349,000 in the 25-54 demo.

The Fox & Friends franchise which starts at 4AM/ET with FOX
& Friends First
delivered 586,000 total viewers and 142,000
in the 25-54 demo while FOX & Friends (6-9 AM/ET)
continued to pace in the top 15 programs with 1,529,000 total viewers
and 329,000 in the 25-54 demo. America's Newsroom, FNC's
three hour news program at 9AM/ET, secured 1,673,000 total viewers and
305,000 in the 25-54 demo. At noon, Outnumbered
garnered 1,609,000 total viewers and 291,000 in the 25-54 demo. The
second year of Outnumbered Overtime with Harris Faulkner
delivered 1,480,000 total viewers and 286,000 with the 25-54 demo.
Additionally, The Daily Briefing with Dana Perino secured
1,467,000 total viewers and 276,000 in the 25-54 demo while Shepard
Smith Reporting
garnered 1,409,000 total viewers and 269,000
with the 25-54 demo. Your World with Neil Cavuto garnered
1,509,000 total viewers and 278,000 in the 25-54 demo.

On the weekends, FNC continued to dominate CNN and MSNBC, beating them
in every hour in total viewers on Saturdays and Sundays from 6AM to
11PM/ET. FNC even outperformed combined viewership of CNN and MSNBC in
key timeslots like The Greg Gutfeld Show (Saturdays at
10PM/ET) which delivered 1.7 million total viewers and 305,000 in the
24-54 demo, and Watters World (Saturdays at 8PM/ET) which
averaged 1.7 million total viewers and 291,000 in the 25-54 demo. Cavuto
Live
(Saturdays at 10AM/ET) and Sunday
Morning Futures with Maria Bartiromo
(Sundays at 10AM/ET) also
led the charge securing 1,539,000 and 1,497,000 total viewers and
294,000 and 301,000 in the 25-54 demo, respectively. At 11AM/ET, Media
Buzz
with Howie Kurtz came in at 1,348,000 total
viewers and 267,000 in the 25-54 demo and The Next Revolution with
Steve Hilton
ended the year with 1,243,000 total viewers and
206,000 in the 25-54 demo. Finally, Sunday's primetime slot of
10-11PM/ET of Life, Liberty and Levin with Mark Levin secured
1,283,000 total viewers and 216,000 in the 25-54 demo.

In addition to its record breaking ratings year, FNC dominated the
digital space, reaching unprecedented numbers in uniques, page views,
media initiatives and time spent, according to Adobe Analytics (January
2018 – November 2018). FOX News Digital page views increased by 10
percent and visits increased by 22 percent versus 2017. FOX News
Digital, according to comScore, had its most successful year ever across
major metrics. From April 2018 to August 2018, FOXNews.com surpassed CNN
for the #1 in page views and from June 2018 to September 2018, the
website surpassed both NYTimes.com and WashingtonPost.com for the #2
rankings in unique audiences. August 2018 was also a record month for
FOX News Digital, with 98 million unique visitors, per comScore. On web
and mobile, views and app usage both increased by 10 and 24 percent
respectively.

Additionally, FNC won across social media, coming in as the number one
most engaged news brand on social media, generating nearly twice as many
interactions as the nearest news competitor, CNN. 2018 also marked FNC's
most engaging year on Instagram, increasing by 63 percent and on
Facebook, FNC was #1 in live video views, representing 53 percent of all
Facebook Live video views in the competitive set.

Top Five Networks in Primetime in All of
Television for 2018

NBC: 6.5 million total viewers

CBS: 5.9 million total viewers

ABC: 4.3 million total viewers

FOX: 3.3 million total viewers

FNC: 2.5 million total viewers

Nielsen Cable News Ratings for 2018
(01/01/18-12/09/18) vs. 2017 (12/26/16-12/31/17)

Primetime:

FNC: 2,475,000 P2+ (up 3%); 475,000 A25-54 (down 2%)

CNN: 990,000 P2+ (down 6%); 326,000 A25-54 (down 11%)

MSNBC: 1,807,000 P2+ (up 12%); 355,000 A25-54 (down 3%)

Total Day:

FNC: 1,441,000 P2+ (down 4%); 287,000 A25-54 (down 10%)

CNN: 704,000 P2+ (down 9%); 215,000 A25-54 (down 16%)

MSNBC: 991,000 P2+ (up 12%); 198,000 A25-54 (down 2%)

About FOX News

FOX News operates the FOX News Channel (FNC), FOX Business Network
(FBN), FOX News Radio, FOX News Headlines 24/7, FOXNews.com
and the OTT platform, FOX Nation. FOX News also produces FOX News Sunday
on FOX Broadcasting Company and FOX News Edge. A top five-cable network,
FNC has been the most watched news channel in the country for more than
16 years. According to a 2018 Research Intelligencer study by Brand
Keys, FOX News ranks as the second most trusted television brand in the
country. Additionally, a Suffolk University/USA Today survey states Fox
News is the most trusted source for television news or commentary in the
country, while a 2017 Gallup/Knight Foundation survey found that among
Americans who could name an objective news source, Fox News is the
top-cited outlet. FNC is available in nearly 90 million homes and
dominates the cable news landscape while routinely notching the top ten
programs in the genre.

View Comments and Join the Discussion!