Market Overview

Nocking Point® Comes Knocking Monthly, Starting January 2019


Celebrity-curated wine subscription box available for monthly shipments
starting in 2019

Actor Stephen Amell's Washington State winery offers some of the most
original wines around

Two of the common gripes about online monthly subscription box services:
too much of the same stuff inside, or just too much stuff you don't
want. Neither will be an issue with the latest brand to offer a monthly
subscription service: Nocking Point Wines, the world's only
celebrity-curated wine club.

This press release features multimedia. View the full release here:

A collection of Nocking Point wines (Photo: Business Wire)

A collection of Nocking Point wines (Photo: Business Wire)

Every Nocking Point wine is unique: the narrative of each vintage is
authentic and deeply personal, the wine label's art is inspired and
original, and the wine is exclusive, available only through Nocking
Point subscriptions. Nocking Point, co-founded by actor Stephen Amell
(of superhero show "Arrow"), creates the wines by uniting a pop culture
aficionado's love of the grape with artists and personalities who own
their unique spot in pop culture, and share the same appreciation for
premium wine.

The first new wines that subscribers will enjoy in January 2019 come
from Nocking Point's collaboration with actors Tom Welling and Michael
Rosenbaum (respectively, Clark Kent and Lex Luthor of the Superman
origins series "Smallville"). Their two wine offering, dubbed "Pure
Evil," includes Welling's ‘pure' Cabernet Sauvignon and Rosenbaum's
‘evil' Sauvignon Blanc. There are a limited number of subscription spots
for "Pure Evil" and Welling and Rosenbaum encourage wine lovers to
purchase their wines before they sell out completely.

About the subscription service: For just $49 per month, Nocking Point
ships the latest, limited edition wine collaborations right to your
front door. Recent celebrity crafted wines include:

  • Night Ender, a bold red wine (blend of Malbec and Cabernet Sauvignon)
    created with multi-hyphenate entertainer and activist Aisha Tyler
  • Dirt Bag, a spicy, Bordeaux-style red blend created with "Game of
    Thrones" and DC Comics "Aquaman" actor Jason Momoa
  • And actress and "Arrow" co-star Emily Bett Rickards, whose Pacific
    Coast Pink sparkling rosé is the featured wine in Nocking Point's
    subscription box this December.

In addition to wine, Nocking Point also offers a selection of artisanal
coffees from Walla Walla Roastery and branded merchandise sold
individually or as part of the subscription options.

Joining is as simple as a few clicks on
Do something original for yourself, friends or family and subscribe.


Nocking Point Wines was founded by actor Stephen Amell and entertainment
executive Andrew Harding. Inspired by their mutual love of great wine,
the two friends and now business partners founded Nocking Point to
celebrate and cultivate their interest in winemaking, and to further
connect with Amell's fan base -- a legion of enthusiasts that
consistently make Amell one of the biggest draws at Comic-Con and
similar events. Nocking Point's premium quality wines are produced with
an all-star team of winemakers in Washington State and California,
bringing the best of West Coast wines to consumers across the country.

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