Market Overview

JAKKS Pacific Rings in the Holiday Season with an Award-Winning Lineup of Toys

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JAKKS' Hot Holiday Toys are Available at Retailers Nationwide NOW

Leading U.S. toymaker JAKKS Pacific, Inc. (NASDAQ:JAKK) is ready to
deck the halls with its lineup of award-winning, innovative toys this
season. From cute collectibles and dolls, to interactive tech toys and
extreme outdoor play, JAKKS' diverse portfolio of holiday favorites is
sure to appeal to little learners, collectors, and play enthusiasts
alike.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20181113005320/en/

JAKKS Pacific Intellectual Properties: Real Workin' Buddies Mr. Banks, MorfBoard, Squish-Dee-Lish, F ...

JAKKS Pacific Intellectual Properties: Real Workin' Buddies Mr. Banks, MorfBoard, Squish-Dee-Lish, FanHeads and Toilet Paper Blasters (Photo: Business Wire)

"We are honored JAKKS Pacific's diverse portfolio of hot holiday toys
have received top accolades from The Toy Association, as we well as
retailer and toy experts alike," said Stephen Berman, Chairman and Chief
Executive Officer at JAKKS. "We pride ourselves on creating innovative
and imaginative products that gift givers and receivers of all ages will
love."

JAKKS Intellectual Properties:

Squish-Dee-Lish™
‘Tis the
season for great value toys the whole family can enjoy, and
Squish-Dee-Lish™ squishies are the ultimate affordable and adorable
collectibles. This season JAKKS adds new adorable characters to the
Squish-Dee-Lish™ family, with all new series of Classic and Wacky
squishies as well as a new series of jumbo squishies for even bigger
fun! Squish-Dee-Lish™ Series No. 6 features bright and whimsical designs
such as a lamb, a princess, a hermit crab, and more! Wacky Series No. 3
introduces new gross, silly, and hilarious designs including, a mummy, a
retro arcade game, and a blob! The Squish-Dee-Lish™ Jumbo Series No. 2
presents 7-inch jumbo squishies in six all new adorable styles including
a fox, monkey, mouse, and more. Each Squish-Dee-Lish™ comes in a blind
bag for an added element of surprise! The Squish-Dee-Lish™ line ranges
in price from $4.99 for Classic and Wacky series, to $14.99 for jumbo
squishies.

FanHeads™
FanHeads™ helmets are
licensed, foldable, wearable football helmets featuring 65 college teams
and all 32 NFL teams. They are a brand new way for football fans to show
their team spirit! They are perfect for games, tailgates, and parties,
and are easy to assemble, lightweight, and comfortable all season long.
Simply pick your team and size, then snap and go! They are adjustable
and can fit kids and adults alike. FanHeads™ helmets are a Toy and Game
Innovator of the Year Awards Finalist for Art and Visuals and TTPM
Holiday Most Wanted for Role Play/Dress-Up List. They are available for
$9.99 and are recommended for fans ages eight and older.

Real Workin' Buddies™ Mr. Banks™
Education
is one of the best gifts of all, and this year JAKKS introduces an
exciting new S.T.E.M.-oriented product to its Real Workin Buddies™ line
of multi-feature vehicles. Real Workin' Buddies™ Mr. Banks™ is your
personal ATM… Armored Truck Machine, that is! Mr. Banks™ counts, sorts,
and stacks coins! Use his motorized mouth to eat bills and keep them
safe. Use his keypad and LCD screen to keep track of savings. Kids and
parents will love Mr. Banks™ as he makes it fun to learn about money,
savings and math! Mr. Banks™ has already been recognized for its unique
approach to S.T.E.M. learning, and has won the National Parenting
Product Awards Seal of Approval, Parents' Choice – Fun Stuff Award
winner, and Toy Insider's Top Toy for Preschool. Mr. Banks™ is available
for $39.99 and is recommended for kids ages three and older. Requires 4
AA Batteries (included).

Toilet Paper Blasters™ Skid Shot
The
Toilet Paper Blasters™ Skid Shot blasts toilet paper up to 30 feet! It
transforms real toilet paper into clean spitballs. The Toilet Paper uses
water, not spit, for hygienic spitballs that are bio-degradable and easy
to clean up with no skid marks! Get approximately 350+ spitballs per
roll of 2-ply toilet paper. This novelty blaster is sure to be a hit
among all family members, and is perfect for an epic TP battle at the
next family gathering. The Toilet Paper Blasters™ Skid Shot is a Hot
Diggity Seal of Approval winner as well as a Toy Insider Top Toy for
School Age Kids. The blaster is available for $19.99 and is recommended
for kids over eight. No batteries are required.

MorfBoard™
MorfBoard™ is a
high-performance deck and component system that transforms in seconds to
create an entirely new play experience through its Lock & Release
Technology™. Simply drop Xtensions into the board and turn them
90-degrees. Launching with the Skate and Scoot Combo, the MorfBoard
ecosystem has since grown to include Bounce and Balance extensions for
fun anywhere and anytime. This holiday season, MorfBoard continues to
introduce families to the world of action sports with the addition of
exciting new accessories from grip tape to light-up wheels, as well as a
variety of colors including chartreuse, cyan, black and red, and grey
and mint. MorfBoard and its accessories retail from $2.99 for grip tape
to $99.99 for the full Skate-Scoot combo. MorfBoard has already won the
National Parenting Product Awards Seal of Approval, The National
Parenting Seal of Approval, Parents Choice Award, Family Circle's
Editor's Choice Award, Hot Diggity Seal of Approval, Toy Insider Hot
Summer Toy Award and is a 2019 Toy Association Outdoor Toy of the Year
Finalist. MorfBoard is perfect for kids over the age of eight.

Entertainment Licensed Properties:
With
a wide range of products inspired by popular and premier licensed
properties, JAKKS has something for every fan.

From Nickelodeon:

Nickelodeon Automatic Slime Drencher™:
The
Nickelodeon Automatic Slime Drencher™ is a passing game inspired game
for two or more daring players. Load up the reusable Automatic Slime
Drencher™ ball with a Slime-filled balloon to get started. Kids wind up
the timer and then pass around the Automatic Slime Drencher™ ball until
the winner gets Slimed! The Automatic Slime Drencher™ item includes four
packets of Slime powder, which mixes with water so kids can make their
own Slime. Fill the balloons (24) with mixed Slime using the included
nozzle and load into the reusable drencher. The Automatic Slime
Drencher™ toy is Toy Insider's Top Summer Toys for School Age Children
and a 2019 Toy Association Outdoor Toy of the Year Finalist, is
available for $19.99, and is recommended for kids ages six and older.

From Warner Bros. Consumer Products:

Harry Potter Die-Cast Wands Assortment
There
is nothing more magical than the holidays at Hogwarts. Kids will love to
collect die-cast replica wands of their favorite characters from the Harry
Potter
and Fantastic Beasts series. There are twelve wands to
collect, including the wands of Harry Potter, Hermione Granger, Ron
Weasley, and other fan-favorite witches and wizards. These wands are
four-inch scale and include a stand for display. Each wand is packed in
a blind mystery box. The Die-Cast Wands are available for $4.99 and are
recommended for wizards ages eight and older.

Harry Potter Wizard Training Wands
Kids
can now train like a wizard with the interactive Harry Potter Wizard
Training Wands. There are eleven different spells for kids to learn and
master using the included spell training guide. The wand recognizes
movement to know when kids have cast a spell. Each wand includes five
modes of play: two modes of standalone play (spell training and free
play), and three modes to play with a friend (spell practice, wizard
tag, and advance training – similar to rock, paper, scissors). The
light-up button allows them to select which mode to play. The assortment
includes Harry Potter's Wand, Albus Dumbledore's Wand (i.e. The Elder
Wand), Lord Voldemort's Wand, and Hermione Granger's Wand (Walmart
Exclusive). The Wizard Training Wands are Walmart Top Rated by Kids, Toy
Insider Top 20, National Parenting Product Award Seal of Approval
winner, Hot Diggity Seal of Approval winner, and a 2019 Toy Association
Innovative Toy of the Year Award Finalist. The wands are available for
$24.99 and are recommended for kids ages eight and older. 3AAA batteries
are included.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ:JAKK) is a leading designer, manufacturer
and marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific's
popular proprietary brands include Perfectly Cute™, Real Workin'
Buddies™, Squish-Dee-Lish™, XPV®, Disguise®, Moose Mountain®,
Funnoodle®, Maui®, Kids Only!®; a wide range of entertainment-inspired
products featuring premier licensed properties; and C'est Moi™, a youth
skincare and make-up brand. Through JAKKS Cares, the company's
commitment to philanthropy, JAKKS is helping to make a positive impact
on the lives of children. Visit us at www.jakks.com and
follow us on Instagram (@jakkstoys),
Twitter (@jakkstoys)
and Facebook (JAKKS
Pacific
).

©2018 JAKKS Pacific, Inc. All rights reserved.

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