Market Overview

Mango Health Appoints Yadin Shemmer CEO


Mango Health, the leading digital medication management platform, today
announced the promotion of Yadin Shemmer as Chief Executive Officer.
Shemmer has served for the past year as President of Mango Health, and
this transition has been planned with care as the company embarks upon
its next stage of growth.

Shemmer, the former President of the Consumer division at Everyday
Health (NYSE:EVDY), is a seasoned leader with unique experience in
scaling a commercial business while keeping the consumer forefront in

As President at Everyday Health, Shemmer oversaw the consumer business
which serves 50 million patients each month and hundreds of
manufacturer, hospital, and payer clients. Prior to his time at Everyday
Health, Shemmer co-founded Endeavour Health, a physician network and
appointments platform based in the United Kingdom.

"The U.S. spends roughly $2.7 trillion annually caring for the 150
million patients who have at least one chronic disease. This spend is
more than the GDP of most countries. No matter how often you hear these
figures, they are astonishing," said Shemmer. "Engaging and educating
patients in the appropriate use of medications is critical in improving
adherence and in reducing the cost of care. Mango Health has built the
definitive, daily mobile experience centered around medications, and I
am excited to lead our team as we impact lives, drive outcomes, and
transform the way the industry supports patients."

Jason Oberfest, founder and former CEO of Mango Health will continue to
serve as founder and special advisor to the company. Oberfest founded
Mango Health in 2011 with the intent to leverage his deep experience in
the mobile gaming space to create a best-in-class consumer health app.

"I am thrilled to have Yadin take the helm at Mango Health to spearhead
the continued growth of the company. There is no question that he is the
best person to move the company forward. I have had the pleasure of
working alongside him for the past year, and I have all the confidence
in the world in him leading Mango into the future," said Oberfest.

"We worked side-by-side with Jason and Yadin on this transition, as we
understand the importance of a seamless transition for the company,"
said Lynne Chou O'Keefe, Mango Health board member representing Kleiner
Perkins. "We appreciate the tremendous progress Mango has made under
Jason's leadership, and we look forward to building on this progress
with Yadin as Mango's next CEO."

About Mango Health

Founded in 2011, Mango Health is the leading digital medication
management platform. For patients, the platform provides a critical
daily support tool to help them manage medications, stay on track, and
have fun in the process. For payers, the platform provides a crucial
window into patients' daily lives and a platform for smart
interventions. For manufacturers, the platform supports patients at each
step of the patient journey: from initial prescription to first dose to
ongoing daily assistance. Headquartered in San Francisco, Mango Health
is backed by Kleiner Perkins, Floodgate Fund, First Round Capital, and
Express Scripts Holding Company. For more information, visit
or email

View Comments and Join the Discussion!