Market Overview

Doug Knopper, Advertising Technology Industry Leader, Appointed to Telaria Board of Directors


Video Ad Serving Pioneer Will Help Guide the Expansion of
Telaria's VMP

Telaria, Inc., (NYSE:TLRA), the complete software platform for
publishers to manage premium video advertising, today announced that
Doug Knopper, co-founder of FreeWheel, has been appointed to the
Company's Board of Directors. Most recently, Mr. Knopper served as
co-CEO of FreeWheel, and he currently works as an advisor and board
member to myriad technology companies, working with CEOs, boards,
management teams, and venture capital partners, to help them scale and

This press release features multimedia. View the full release here:

 Doug Knopper (Photo: Business Wire)

Doug Knopper (Photo: Business Wire)

Mr. Knopper co-founded FreeWheel in 2007, sold it to Comcast in 2014 for
$375 million, and remained at Comcast post-acquisition for
three-and-a-half years. Previous to FreeWheel, he spent six years as
General Manager at DoubleClick in New York and London, and was part of
the team responsible for its initial $1.1 billion sale. Mr. Knopper also
served as CEO of Bitpass, a financial technology company sold to Digital
River in 2007. Prior to that, he held senior roles at advertising
agencies and broadcasting companies, including Chiat Day, Lowe, JWT, and
Bonneville Broadcasting.

"We are delighted to welcome to our company and board a leader of Doug's
caliber," said Paul Caine, Executive Chairman of the Board. "Doug is
someone who will provide our company with a depth of experience and
industry knowledge as we continue to grow our offerings and our
business. This is an exciting time for Telaria as we foster our
leadership position in the connected TV ecosystem and look to expand the
capabilities of our VMP to support additional functions of OTT
advertising. Doug's success at FreeWheel will be hugely valuable for us
as more of the traditional industry embraces the opportunities around
OTT and CTV."

"I am very impressed with Telaria's innovative products, market
positioning and dynamic business strategy, and I am honored to be
joining their board," said Mr. Knopper. "I look forward to working with
the rest of Telaria's board and leadership team to help guide the
company as its grows within this vibrant and continually evolving

Mark Zagorski, CEO of Telaria, added, "It's an exciting time for Telaria
as we continue to build market-leading functionality into our Video
Management Platform to take advantage of both the growth of CTV and
cross-screen OTT viewing. The guidance that Doug will be able to provide
myself and the company will be an invaluable asset to help accelerate
our growth."

Doug holds an MBA from Georgetown University and a B.A. from the
University of Michigan. He currently resides in Palo Alto, CA with his

About Telaria

Telaria, Inc. (NYSE:TLRA), is a complete software platform to manage
premium video advertising. We engineer the most robust suite of
analytics, automated decisioning, and integrated programmatic and direct
monetization tools in the industry. Global publishers require total
command of their business; Telaria's independent solution empowers
unbiased decisions for the best revenue outcomes. Telaria operates out
of 13 offices worldwide across North America, EMEA, LATAM and APAC.

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