Market Overview

JAM Media Taps JAKKS Pacific as Master Toy Partner for Becca's Bunch

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The California-based toyco secured exclusive global rights for toys
based on the hit Nick Jr. series

On the heels of the successful launch of Becca's Bunch on Nick
Jr. US on September 24, producer and property owner JAM Media has named
JAKKS Pacific as the global master toy licensee for the property.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20181002005366/en/

(Photo: Business Wire)

(Photo: Business Wire)

JAKKS has secured the exclusive global rights to produce figurines,
playsets and accessories, vehicles, musical instruments, plush (feature
and non-feature), every day dress-up, role play, arts & crafts, board
games and accessories, Halloween costumes and accessories,
outdoor/indoor furniture, wagons, ride-ons, play tents, ball pits, balls
and outdoor games, all based on the spritely bird and her group of
animal friends. Plush, figurines, musical instruments, vehicles and
playsets are planned for a Fall 2019 launch at US retail.

JAKKS joins previously signed Becca's Bunch licensees Candlewick Press,
which has taken publishing rights for the US, and Egmont, which is
signed on for publishing in the rest of the world. Both companies are
planning a Fall 2019 retail launch in key territories.

"This is a significant deal for us, and we could not have hoped for a
better partner than JAKKS," said JAM Media CEO John Rice. "JAKKS
understands the fun and playful nature of Becca's Bunch as a property,
and is translating the huggable and tactile quality of its characters
perfectly into a standout line of toys."

"We're thrilled to partner with JAM Media as master toy licensee for
Becca's Bunch," said Tara Hefter, SVP Licensing, JAKKS Pacific. "Becca's
Bunch is an adorable preschool series that is already a hit in the UK.
We are looking forward to bringing Becca, and her friends Russell,
Sylvia and Pedro, to life through a variety of original toys, playsets,
and role play."

Nickelodeon has secured exclusive broadcast rights to the series in the
US and pay-TV rights for the rest of the world. Becca's Bunch premiered
on Nick Jr.'s international channels and platforms in July and in the US
in September. In addition, terrestrial broadcasters ABC Australia, CBC
Kids (Canada) and France Télévisions (France) have picked up the series
for their respective countries.

Becca's Bunch (52 x 11 minutes) stars a cast of handmade puppet
characters and features over 4,000 individually crafted props and
set pieces. The series merges live-action footage, puppetry, 2D and CG
animation to create a textured world that the audience will want to
reach out and touch.

[WATCH: The Making of Becca's Bunch https://www.youtube.com/watch?v=qSAq9D0fDsA]

The show centers around Becca, a little bird with a big appetite for
adventure, who loves helping her Wagtail Woods neighbors. Though she
sometimes bites off more than she can chew, Becca knows that with her
friends Russell, Sylvia and Pedro by her side, nothing is impossible.
Thinking on their feet, Becca and her Bunch will urge kids to never give
up, aim high and have big ideas—because once they do, like Becca, every
day will become an adventure.

ABOUT JAM MEDIA

JAM Media (www.jammedia.com),
with operations in both Ireland and the United Kingdom, is one of the
leading creators and producers of multi-award winning animated and
live-action content for the children's and preschool audience. We pride
ourselves on delivering high quality, innovative, story-driven brands
across multiple platforms based around engaging characters with humor at
its heart. The company was founded in 2002 by animator friends John
Rice, Alan Shannon and Mark Cumberton.

About JAKKS Pacific, Inc.

JAKKS Pacific, Inc. (NASDAQ:JAKK) is a leading designer, manufacturer
and marketer of toys and consumer products sold throughout the world,
with its headquarters in Santa Monica, California. JAKKS Pacific's
popular proprietary brands include Perfectly Cute™, Real Workin'
Buddies™, Squish-Dee-Lish™, XPV®, Disguise®, Moose Mountain®,
Funnoodle®, Maui®, Kids Only!®; a wide range of entertainment-inspired
products featuring premier licensed properties; and C'est Moi™, a youth
skincare and make-up brand. Through JAKKS Cares, the company's
commitment to philanthropy, JAKKS is helping to make a positive impact
on the lives of children.

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