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Macnica to Participate in IP Showcase at IBC2018 with ST2110 Solutions

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Macnica to Join Industry-Leading Vendors and Broadcasters in Educating IBC Visitors About Standards-Based IP Signal Transport

SOLANA BEACH, Calif. (PRWEB) September 05, 2018

Macnica Technology, a leader in video over IP transport technology, today announced that it will be participating in the IP Showcase at IBC2018. Macnica is showcasing its ST2110, ST2022-7 and NMOS solutions on its VIPA™ 10G PCI Express card.

The IP Showcase has been a feature at major industry trade shows since IBC2016 and has been instrumental in helping the industry to galvanize behind the standards-based approach to IP. The event is hosted by major technical and standards organizations within the broadcast industry — Audio Engineering Society (AES), Alliance for IP Media Solutions (AIMS), Advanced Media Workflow Association (AMWA), European Broadcasting Union (EBU), Society of Motion Picture and Television Engineers® (SMPTE®), and Video Services Forum (VSF).

Industry-leading vendors and broadcasters will gather at the IP Showcase at IBC2018 to provide instructional and case-study presentations and an array of IP-based product demonstrations highlighting the benefits of, and momentum behind, the broadcast industry's move to standards-based IP infrastructure for real-time professional media applications. The IP Showcase will feature equipment displays and product demonstrations that emphasize everything industry vendors have achieved in support of IP standards and specifications. Meanwhile, the IP Showcase Theatre will be the destination for educational presentations, a vital element as the industry progresses through the phases of IP adoption.

"The IP Showcase is a great depiction of what can be done today and what will be done in the future for live video transport applications in the studio," said Marc Levy, Macnica Technology Chief Technical Officer. "Macnica is proud to have been demonstrating our video over IP transport solutions at this event since its inception."

"The transition to IP is underway, and the progress we've made toward standardizing IP infrastructure and operations in the media industry has only happened because so many organizations have come together and devoted time and effort to the cause," said Michael Cronk, AIMS board chair. "The IP Showcase is a physical manifestation of that progress, and we're thrilled to see all the companies that have embraced IP technology and chosen to put their efforts on show for IBC visitors to experience."

The IP Showcase will take place in rooms E106 and E107 at the RAI Amsterdam during IBC2018, Sept. 14-18. More information about the IP Showcase at IBC2018 is available at http://www.ipshowcase.org.

About Macnica
Macnica Technology, a division of the $5B Macnica Group, offers products that implement the ST2110, ST2022, and Sony IP Live protocols for moving live, high-definition and 4K video over standard IP (Ethernet) networks. Macnica leverages its video and high-speed networking expertise to develop superior products and intellectual property for the broadcast, pro-AV, and high-speed networking industries. Find out more about the new VIPA card and Macnica's video over IP transport portfolio at https://www.macnicatech.com.

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