Market Overview

iHeartMedia Partners with HowStuffWorks and Tenderfoot TV to Launch Season Two of 2018's Hit True Crime Podcast, Atlanta Monster

Share:

New Season to Launch as "Monster: The Zodiac Killer"

"Monster: The Zodiac Killer" to join the iHeartRadio Podcast Network
with first episode to premiere exclusively on broadcast radio nationwide
before available anywhere else

iHeartMedia,
the leading audio company in America which also has a greater reach in
the U.S. than any other media outlet, today announced a partnership with
the teams behind popular podcast Atlanta Monster HowStuffWorks,
the largest for-profit podcasting company in the world and Tenderfoot
TV
, a hub for content creators and storytellers — to launch season
two as Monster: The Zodiac Killer and continue tackling
high-profile cases in subsequent seasons.

Emerging from its debut season as 2018's breakout hit with more than 30
million downloads, season two will be released in early January 2019,
with trailers running through December. Under this agreement, the
podcast will officially join the iHeartRadio Podcast Network, and
iHeartMedia will become the primary distribution partner for all Atlanta
Monster
and Monster: The Zodiac Killer episodes.
The partnership also includes plans for additional seasons to come.

Atlanta Monster host, director and award-winning documentary
filmmaker Payne Lindsey will serve as an executive producer on Monster:
The Zodiac Killer
, in addition to lending his creative voice on the
podcast throughout upcoming seasons. Tenderfoot TV and HowStuffWorks
will continue to co-produce the series with Tenderfoot TV President
Donald Albright and HowStuffWorks Head of New Initiatives Jason Hoch
also serving as Executive Producers. Season two will explore The Zodiac
Killer, a serial killer connected to a string of murders in California
in the 1960s and 1970s whose identity, to this day, still remains
unknown.

"It's evident that our listeners across the country continue to have a
huge appetite for true crime programs -- stories involving real people
and actual real crimes. Monster: The Zodiac Killer is not just
about exploring the crime, it's about the people and communities around
the crime," said Darren Davis, President of iHeartRadio and iHeartMedia
Networks Group. "Atlanta Monster told a powerful story that
delved deep into the societal context and cultural significance of the
events that took place. This is true crime flipped on its head, and we
know season two will be even more captivating and compelling than the
first. We are excited about this partnership and being able to introduce
this program to our hundreds of millions of listeners."

The first episode is set to premiere January 3, 2019 exclusively on
iHeartRadio's broadcast radio stations across the country. A digital
roll-out of the full season will follow the broadcast premiere and will
be available on iHeartRadio. UTA brokered the deal on behalf of
HowStuffWorks and TenderfootTV.

"iHeartMedia has extraordinary reach and the ability to engage millions
upon millions of listeners via its vast network of broadcast radio
stations and its highly engaged digital user base," said Conal Byrne,
President and CEO of HowStuffWorks. "This partnership is an immense
opportunity to accelerate the growth of our listenership and expose the
next phase of Atlanta Monster to an entirely new audience,
thirsty for true crime."

"With Atlanta Monster, we really tried to explore and understand
all the layers of what was an integral and transformative time in not
just the city's history, but the nation's history," said host,
co-creator and Tenderfoot TV Co-Founder Payne Lindsey. "I think the
success of the podcast proved that listeners want more of these true
crime stories where we are dissecting not only harrowing, oftentimes
tragic, events, but the complex people involved in them. The new season
examines the narrative around one of the most infamous serial killers in
American history, and we believe that our partnership with iHeartMedia
will allow us to bring this fascinating story to a massive audience that
only iHeart can provide."

iHeartMedia is the No. 1 commercial radio podcaster in the U.S. and the
largest publisher of podcasts in the country, featuring more than 750
original shows on the iHeartRadio Podcast Network. With iHeartRadio,
listeners can enjoy their music and podcasts across more than 250 unique
device platforms including in-car, in-home, on wearables, across gaming
consoles and more – making their favorite audio content available
everywhere they are, on the devices they use most. Visit iHeart.com/apps
to download iHeartRadio and listen to Atlanta Monster on your
favorite device now.

About iHeartMedia

With over a quarter of a billion monthly listeners in the U.S. and over
131 million social followers, iHeartMedia has the largest national reach
of any radio or television outlet in America. As the leading audio and
media company in the U.S., iHeartMedia serves over 150 local markets
through 849 owned radio stations, and the company's radio stations and
content can be heard on AM/ FM, on satellite, at iHeartRadio.com, on the
company's station websites and on iHeartRadio, iHeartMedia's digital
music, podcast, on demand and live streaming radio service, available on
over 250 platforms and 2,000 devices, including on digital auto dashes,
tablets, wearables and smartphones, on virtual assistants, smart
speakers, TVs and gaming consoles.

iHeartRadio offers users the country's top live radio stations,
personalized custom artist stations created by just one song or seed
artist, on demand features and the top podcasts and personalities. The
all-in-one digital service has more than 1.7 billion downloads, 120
million registered users and is the No. 1 commercial radio podcaster in
the U.S.

iHeartMedia's platforms include radio broadcasting, online, mobile,
digital, social, podcasts, personalities and influencers, live concerts
and events, syndication, music research services and independent media
representation.

iHeartMedia is a division of iHeartMedia, Inc. (OTC:IHRTQ). Visit
iHeartMedia.com for more company information.

About HowStuffWorks

HowStuffWorks is the leading for-profit publisher of entertaining and
informative podcast content. With more than 30 brands, including Stuff
You Should Know, Stuff You Missed in History Class, Atlanta Monster and
Aaron Mahnke's Cabinet of Curiosities, the HowStuffWorks team reaches a
highly engaged fan base across multiple platforms and distribution
partners and has amassed a library of more than 10,000 podcast episodes
and driving more than 1 billion downloads to date. With this expansive
and award-winning collection of audio podcasts, HowStuffWorks is ranked
#2 in global downloads and streams. The company, founded in 1998, is
headquartered in Atlanta and also operates studios and teams out of Los
Angeles and New York.

About Tenderfoot TV

Founded by Atlanta director and independent filmmaker, Payne Lindsey,
and music industry veteran, Donald Albright, Tenderfoot TV is a hub for
content creators and storytellers. The company launched in August 2016
with the release of the viral true crime podcast "Up and Vanished" and
has since created podcasts including the number one hit podcast "Atlanta
Monster" and "Sworn." Together these podcasts amass over 235 million
downloads in total, with "Up and Vanished" making up 200 million of
those downloads and "Atlanta Monster" and "Sworn" cultivating the
remaining 35 million downloads. Additionally, Tenderfoot will transition
into the television space with Up and Vanished, as it is now in
development with Propagate as a docu-series for Oxygen. Tenderfoot
strives to tell compelling stories that connect with the audience,
delivering those stories in an entertaining fashion that keeps the
audience engaged. No rules. No creative restrictions.

View Comments and Join the Discussion!