Market Overview

National Council on Aging Awarded Grant from the Anthem Foundation to Bring Aging Mastery to Thousands of Older Adults


Grant will expand access to program in new and underserved

Approximately 3.7 million teens graduated from high school last year,
having spent 12 years in school, clubs, and teams learning lessons to
help them navigate adulthood. In the same year, an equal number of
Americans graduated into retirement without any education on how to
successfully transition into this new stage of life. People turning 65
today can expect to live another 20-30 years. The National
Council on Aging
(NCOA) created Aging
® to educate people about what to expect
during those years and how to make small changes that can have lasting
effects on their long-term health and economic security. It provides the
knowledge, motivation, and inspiration to make positive choices.

The Anthem Foundation and NCOA share a common goal of improving the
health and well-being of people in the communities they serve. Nearly
8,000 older adults will be able to participate in Aging Mastery
at no cost with the support of a 2-year, $4 million grant from the
Anthem Foundation, the philanthropic arm of Anthem, Inc. This
collaboration with the Anthem Foundation expands this proven educational
program to new and underserved communities in Connecticut, California,
Indiana, Ohio, and Texas.

"Anthem is committed to building a better health care future for
Americans of all ages," said Marc Russo, president of Anthem's Medicare
business. "Aging Mastery is a great example of the innovative programs
supported by the Anthem Foundation. The grant builds on our commitment
to improve the health of older adults as demonstrated through programs
like this one. By effectively equipping participants with important
tools and resources, they are empowered to lead healthier lives."

Carita, a 68-year-old former school teacher who took an Aging Mastery
workshop in Texas, shared: "I've learned it's the small changes I make
in my life that end up producing big results. Aging Mastery gave me the
tools to thrive in my aging process, not just exist. I've made
improvements in eating habits and exercise that have helped improve my
diabetes and reduce my medications. I feel much better about making the
years I have left count."

People can experience Aging Mastery in a classroom setting or with a
self-directed Aging Mastery Starter Kit delivered directly to their
door. NCOA has built a network of community-based organizations and
senior centers offering Aging Mastery in more than 250 locations. More
than 11,000 people have graduated from the classroom Aging Mastery
Program and more than 2,500 people have tried the Aging Mastery Starter

"Aging Mastery has been a success because it's enjoyable and practical
for older adults—and because we have great partners dedicated to
improving lives in their community," said James Firman, president and
CEO of NCOA. "With the Anthem Foundation's support, thousands more older
adults will be empowered to create their own playbook for aging well."

NCOA is the national voice for every person's right to age with their
best possible health and economic security. NCOA's trusted, proven
solutions empower individuals to improve their daily lives, and it
protects and strengthens federal programs that people depend on as they
age. With the Anthem Foundation's support of strategic initiatives like
Aging Mastery, NCOA can continue to create innovative solutions for
everyone to age well.

For more information about Aging Mastery, go to

About Anthem Foundation

The Anthem Foundation is the philanthropic arm of Anthem, Inc. and
through charitable contributions and programs, the Foundation promotes
the inherent commitment of Anthem, Inc. to enhance the health and
well-being of individuals and families in communities that Anthem, Inc.
and its affiliated health plans serve. The Foundation focuses its
funding on strategic initiatives that address and provide innovative
solutions to health care challenges, as well as promoting the Healthy
Generations Program, a multi-generational initiative that targets
specific disease states and medical conditions. These disease states and
medical conditions include: prenatal care in the first trimester, low
birth weight babies, cardiac morbidity rates, long term activities that
decrease obesity and increase physical activity, diabetes prevalence in
adult populations, adult pneumococcal and influenza vaccinations and
smoking cessation. The Foundation also coordinates the company's
year-round Associate Giving program which provides a 50 percent match of
associates' pledges, as well as its Volunteer Time Off and Dollars for
Doers community service programs. To learn more about the Anthem
Foundation, please visit
and its blog at

About the National Council on Aging (NCOA)

The National Council on Aging (NCOA) is the national voice for every
person's right to age well. NCOA empowers individuals
with trusted solutions to improve their own health and economic
security—and protects and strengthens federal programs that people
depend on as they age. Working with a nationwide network of partners and
directly with older adults, NCOA's goal is to improve the lives of 10
million older adults by 2020. Learn more at
and @NCOAging.

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