Market Overview

Phononic Names Dana Krug as Vice President and General Manager of Food and Beverage

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Retail and technology industry veteran joins Phononic as company
continues to drive grocery industry disruption

Phononic,
the global leader in solid-state cooling that is breaking the boundaries
of semiconductor innovation, today announced the addition of Dana Krug
to its executive team as vice president and general manager of food and
beverage. In this role, Dana will be responsible for ideating and
executing the company's food and beverage business strategy, sales and
expanding Phononic's footprint in the food retail market.

This press release features multimedia. View the full release here:
https://www.businesswire.com/news/home/20180905005120/en/

Phononic Names Dana Krug as Vice President and General Manager of Food and Beverage (Photo: Business ...

Phononic Names Dana Krug as Vice President and General Manager of Food and Beverage (Photo: Business Wire)

"Dana's legacy sales and management experience, as well as his unique
understanding of the retail and technology space are incredible assets
for the Phononic food and beverage team," said Tony Atti, CEO and
founder of Phononic. "The food and beverage market is ripe for
disruption, as competition becomes increasingly heated. Phononic's
solid-state refrigeration technology offers a huge opportunity to food
retail executives today to enable the modern shopping experience and
drive customer loyalty. I'm confident Dana is the right lead for
Phononic to capitalize on this opportunity, and drive continued success
for our food and beverage team."

Dana brings more than 20 years of executive sales and management
experience to Phononic, with a specific focus in technology, retail, CPG
and communications. Most recently, Dana was senior vice president of
sales at automated retail company Outerwall, where he was responsible
for $2.3 billion in revenue for delivering turnkey products and services
in entertainment, coffee, gift cards, electronics, telecommunications
and financial services via a self-contained kiosk to retailers. Dana led
the team that successfully built a network of over 60,000 locations
across multiple channels in just eight years, including big box,
grocery, drug, dollar stores, convenience store, libraries,
universities, restaurants, airports and mass transit. Dana has worked
directly with a number of national and region-leading retail clients to
drive new innovation and incremental revenue.

"Phononic has an exciting opportunity in the food and beverage space to
shape the future shopper experience," said Dana Krug. "In my more than
two decades in the technology and retail space, I've gained a deep
understanding of the challenges facing retailers today, and see this
position as a perfect opportunity to leverage my industry knowledge to
grow Phononic's food and beverage business. I'm thrilled to have the
chance to join such an innovative technology organization and expand the
company's reach in the food retail market."

As the food and beverage space grows increasingly competitive,
executives recognize the imperative need to evolve the shopping
experience. In fact, according to new
research
from Phononic, the majority (70 percent) of food retail
executives say if grocery stores don't enter the modern age, more people
will look for other ways to get their food. In his new role, leading
Phononic's food and beverage division, Dana will look to capitalize on
this opportunity to educate the food retail market about Phononic's
solid-state refrigeration and freezer options, as well as foster sales
leads and drive revenue for the company.

About Phononic

Phononic's unrivaled approach to solid-state cooling is breaking the
boundaries of semiconductor innovation to deliver unprecedented
performance and sustainability across the globe. From
disrupting refrigeration and freezing, to cooling pinhead-sized fiber
optics components, Phononic's technology takes infinite forms to unseat
the wasteful and unreliable cooling solutions of the past, which depend
on bulky compressors, noisy fans and noxious gases simply not suited for
the modern world. Phononic is transforming the way life-saving drugs and
vaccines are protected, data is transmitted, and food and beverages are
sold, stored and transported. The company has been named to the 2016 and
2017 CNBC Disruptor 50 lists, received the US EPA's 2017 Emerging Tech
Award, R&D 100 Award and more. For more information visit www.phononic.com or
follow us on Twitter @Phononic_Inc.

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