Market Overview

Alcohol Safety Education Program Provided at No Cost for High School Students in Miami-Dade and Broward Counties


Educators can inspire students to make better choices about alcohol
safety during the 2018-2019 school year

The Youth Alcohol Awareness and Education Foundation, Inc.—established
by Southern Glazer's Wine & Spirits to fund programs that support
alcohol safety and underage drinking prevention—today announced its
AlcoholEdu® for High School online curriculum is once again available
for all public and private high schools in Miami-Dade and Broward
counties for the 2018-2019 school year. The alcohol safety education
initiative, funded by the Foundation in partnership with Step Up For
Students, has already impacted nearly 1,600 students across 29 high
schools in South Florida since the kickoff of the program in 2017. This
is the second year the Youth Alcohol Awareness and Education Foundation
has funded the program in South Florida.

The interactive digital program, developed by leading education
technology company EVERFI, is proven to reduce negative consequences
associated with underage drinking. Topics covered include, peer
pressure, effects of alcohol on the brain and body, bystander behavior,
and goal-setting. Through pre- and post-course assessments and surveys,
students are measured on knowledge gains as well as shifts in behavior,
attitudes, and habits around alcohol safety. Those assessment and survey
results are compared against EVERFI's national survey population of over
59,000 students from the 2017-2018 school year.

After completing the course, participating students in South Florida
showed significant knowledge gains of 34%, along with corresponding
positive shifts in attitudes and behaviors. Some students who took the
course shared the following feedback:

  • "I learned to not only take care of myself, but also of others around
    me." – Student, Miami, FL
  • "Although I had prior understanding of a significant portion of the
    topics addressed by the program, AlcoholEdu® addressed my concerns and
    developed my understanding pertaining to the consumption habits of
    other individuals." – Student, Weston, FL
  • "I learned different facts about how many people in college actually
    drink. In movies, it makes it seem like college students drink all the
    time. The course had surprising statistics." – Student, Parkland, FL

AlcoholEdu® for High School is a 1.5 hour, interactive course that
engages students with science-based alcohol education and interactive
exercises, providing an individualized experience that changes
perceptions, motivates behavior change, and supports healthier decisions
regarding alcohol. EVERFI's AlcoholEdu® for High School is made
available to public and private schools in Miami-Dade and Broward
Counties at no cost to educators thanks to the support of grants from
The Youth Alcohol Awareness and Education Foundation, Inc.

Teachers, guidance counselors, and school administrators in Miami-Dade
and Broward counties who are interested in implementing this program for
the 2018 - 2019 school year should contact EVERFI Implementation
Manager, Emily Moloney at

About Southern Glazer's Wine & Spirits

Southern Glazer's Wine & Spirits is North America's largest wine and
spirits distributor, and the preeminent data insights company for
alcoholic beverages. The Company has operations in 44 U.S. states and
the District of Columbia, Canada, and the Caribbean, and employs more
than 20,000 team members. Southern Glazer's urges all retail customers
and adult consumers to market, sell, serve, and enjoy its products
responsibly. For more information visit
Follow us on Twitter
and Instagram
@sgwinespirits and on Facebook

About Step Up For Students

Step Up For Students is a nonprofit organization that helps manage the
income-based Florida Tax Credit Scholarship Program. Students who
qualify for the national free or reduced-price lunch program, or those
who are homeless or in foster or out-of-home care, may qualify. The
scholarship program provides tuition assistance to the private school of
their parents' choice or financial assistance to offset the
transportation cost to an out-of-district public school. Since 2001,
Step Up has awarded nearly 785,000 scholarships.

Step Up also helps administer the state-funded Gardiner Scholarship
Program for Florida students with certain special needs. With the
Gardiner Scholarship, recipients may use the funds for a variety of
approved services including private tutoring, occupational therapy,
instructional materials and other services. For more information, visit:

About EVERFI, Inc.

EVERFI, Inc. is the leading education technology company that provides
learners of all ages education for the real world, through innovative
and scalable digital learning. Founded in 2008, EVERFI is fueled by its
Software-as-a-Service (SaaS) subscription model and has certified over
16 million learners in critical skill areas. The EVERFI Education
Network powers more than 4,200 partners in their education initiatives
across all 50 states and Canada. Learn more at

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