Market Overview

NexPlayer Now Supporting Apps on All Smart TV Devices Including Android TV, Samsung TV, and LG TV


As part of their mission to provide high-quality playback across all
devices, NexPlayer has developed a state-of-the-art video player for
Smart TVs. NexPlayer allows you to manage one player for all Smart TV
devices, enabling advanced functionalities and making life easier for
media organizations everywhere.

Extending OTT platforms to Smart TVs is often a daunting process riddled
with technical hiccups. The resources needed to integrate with the
native player of each model are immense, and these outdated players are
limited in terms of capabilities. Now with the support of NexPlayer,
organizations have access to a player working on all Smart TV devices
with the same advanced feature set available on Android and iOS.

NexPlayer SDK is optimized for every Android TV, providing
hardware-boosted playback and continual upgrades. Despite their age, as
long as NexPlayer SDK is integrated, legacy devices will be compatible
with the latest technology. The number of Android TV users has doubled
in the past year, so tapping into this market is more important than

is easily integrated into any Samsung Tizen or LG WebOS Smart
TV app, streamlining the go-to-market process. Protect your content with
Hollywood grade DRM and add third-party solutions with ease. NexPlayer
is compatible with modules providing analytics, ad-insertion, advanced
audio, watermarking, and other unique services.

"By unifying their OTT platform under one player, NexPlayer allows media
organizations to reuse their Android and iOS streams for their Smart TV
video apps. These organizations save valuable time and resources that
would otherwise be spent preparing various workflows," says Carlos
Lucas, General Manager of NexPlayer. "Don't worry about configuring your
application for the native player of each Smart TV model. With our
player, one-size-fits-all."

NexPlayer is exhibiting at IBC 2018 in Amsterdam from September 14th–18th.
You can visit NexPlayer in Hall 14 at Stand H15. To learn more or try a
demo, visit

NexPlayer is a fully customizable video player for Android, iOS, Smart
TVs, and websites used by premium video service providers in their
mobile apps. Features supported by NexPlayer SDK include cutting-edge low
, customizable ABR, CMAF, and offline playback. NexPlayer has
developed the only Widevine
working across all Android and iOS devices, while supporting
both HLS & DASH streaming.

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