Market Overview

IMAX and DTS Partner to Launch IMAX® Enhanced Program for Home Entertainment


New Certification and Licensing Program Gives Consumers Access to
the Highest-Quality Image and Sound Experiences for the Home

Program Launch Partners Include Sony Electronics, Sony Pictures,
Paramount Pictures, and Sound United

IMAX Corporation (NYSE:IMAX) and audio leader DTS®, a wholly owned
subsidiary of Xperi Corporation (NASDAQ:XPER), today announced a new
partnership for the next-generation of home entertainment with the
launch of the IMAX® Enhanced program. The new certification and
licensing program combines the highest-end consumer electronics products
with IMAX digitally re-mastered 4K HDR content and DTS audio
technologies to offer consumers a new level of quality in immersive
sight and sound experiences for the home.

This press release features multimedia. View the full release here:

Illustrating the breadth of the initiative, the companies also announced
that a number of global consumer electronics and entertainment market
leaders have joined the program as launch partners, including Sony
Electronics, Sony Pictures, Paramount Pictures, and Sound United –
parent company to Denon and Marantz.

IMAX and DTS developed the program out of their decades of combined
expertise in image and sound science to make it easier for consumers to
select the products and content that will deliver the highest-quality,
sharpest 4K HDR images and powerful, immersive sound at home. The
companies are designing an IMAX Mode for the enhanced devices that will
be meticulously optimized to play digitally re-mastered content as the
filmmaker intended in the home.

Consumers can access content from Hollywood studios as well as select
IMAX documentaries through its IMAX Home Entertainment division. The
company will also work with its global studio and other content partners
to make available a steady stream of enhanced versions of blockbuster
movies and additional programming.

"While the IMAX theatrical experience continues to be the gold standard
in blockbuster movie-going, today we are launching an exciting new
program that applies components of IMAX's and DTS' technology and
expertise to deliver consumers a level of quality never before
experienced at home," said IMAX CEO Richard L. Gelfond. "This is a
natural extension of our core business in experiential entertainment. By
partnering with a well-established consumer electronics licensing
leader, we can leverage both our brand and key technology innovations
through DTS' global licensing platform, without having to make the
direct investments often necessary to build a new revenue stream. DTS
will build that new business and we will share in the benefits from the
program. We're encouraged by the strong interest from our launch partner
companies and look forward to working with DTS to grow the program
further over time."

"DTS has a rich history in delivering premium entertainment experiences
to the theater and at home, and the IMAX Enhanced program is an exciting
opportunity to stay at the forefront of home entertainment," said Xperi
CEO Jon Kirchner. "Through the combined engineering and licensing
efforts of the DTS and IMAX teams, as well as support from a number of
the world's leading device and content partners, the IMAX Enhanced
program will bring a completely new, enhanced experience to the home
while also supporting the continued penetration of DTS decoders,
bringing premium sound to consumers' devices."

To be accepted into the program, leading consumer electronics
manufacturers will design top-of-the-line 4K HDR televisions, A/V
receivers, sound systems and other home theatre equipment to meet a
carefully prescribed set of the highest audio and video performance
standards, set by a certification committee of IMAX and DTS engineers
and Hollywood's leading technical specialists.

The program will use the newest, proprietary post-production process
developed by IMAX to digitally re-master content to produce more vibrant
colors, greater contrast and sharper clarity. The companies will also
partner with award-winning Hollywood sound mixers to use a special
variant of its DTS:X codec technology integrated in home audio equipment
to deliver an IMAX signature sound experience.

The IMAX Enhanced program will launch beginning this fall. For more
information about the IMAX Enhanced program, please visit

About Xperi Corporation

Xperi Corporation (NASDAQ:XPER) and its brands, DTS, FotoNation, HD
Radio, Invensas and Tessera, are dedicated to creating innovative
technology solutions that enable extraordinary experiences for people
around the world. Xperi's solutions are licensed by hundreds of leading
global partners and have shipped in billions of products in areas
including premium audio, automotive, broadcast, computational imaging,
computer vision, mobile computing and communications, memory, data
storage, and 3D semiconductor interconnect and packaging. For more
information, please call 408-321-6000 or visit

DTS, FotoNation, HD Radio, Invensas, Xperi and their respective logos
are trademarks or registered trademarks of affiliated companies of Xperi
Corporation in the United States and other countries. All other company,
brand and product names may be trademarks or registered trademarks of
their respective companies.

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary
software, architecture and equipment to create experiences that take you
beyond the edge of your seat to a world you've never imagined. Top
filmmakers and studios are utilizing IMAX theaters to connect with
audiences in extraordinary ways, and, as such, IMAX's network is among
the most important and successful theatrical distribution platforms for
major event films around the globe.

IMAX is headquartered in New York, Toronto and Los Angeles, with
additional offices in London, Dublin, Tokyo, and Shanghai. As of June
30, 2018, there were 1,410 IMAX theater systems (1,314 commercial
multiplexes, 12 commercial destinations, 84 institutional) operating in
79 countries. On Oct. 8, 2015, shares of IMAX China, a subsidiary of
IMAX Corp., began trading on the Hong Kong Stock Exchange under the
stock code "HK.1970."

IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D
Experience®, The IMAX Experience®, IMAX Is Believing® and IMAX nXos® are
trademarks of IMAX Corporation. More information about the Company can
be found at
You may also connect with IMAX on Facebook (,
Twitter (
and YouTube (

Xperi Safe Harbor Statement

This press release contains forward-looking statements, which are made
pursuant to the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995. Forward-looking statements involve risks
and uncertainties that could cause actual results to differ
significantly from those projected, particularly with respect to the
IMAX and DTS partnership and the expected features, benefits,
characteristics and launch of the IMAX Enhanced program. Material
factors that may cause results to differ from the statements made
include the plans or operations relating to the businesses of Xperi;
market or industry conditions; changes in patent laws, regulation or
enforcement, or other factors that might affect Xperi's ability to
protect or realize the value of its intellectual property; the
expiration of license agreements and the cessation of related royalty
income; the failure, inability or refusal of licensees to pay royalties;
initiation, delays, setbacks or losses relating to Xperi's intellectual
property or intellectual property litigations, or invalidation or
limitation of key patents; fluctuations in operating results due to the
timing of new license agreements and royalties, or due to legal costs;
the risk of a decline in demand for semiconductors and products
utilizing our audio and imaging technologies; failure by the industry to
use technologies covered by Xperi's patents; the expiration of Xperi's
patents; Xperi's ability to successfully complete and integrate
acquisitions of businesses; the risk of loss of, or decreases in
production orders from, customers of acquired businesses; financial and
regulatory risks associated with the international nature of Xperi's
businesses; failure of Xperi's products to achieve technological
feasibility or profitability; failure to successfully commercialize
Xperi's products; changes in demand for the products of Xperi's
customers; limited opportunities to license technologies due to high
concentration in applicable markets for such technologies; the impact of
competing technologies on the demand for Xperi's technologies; pricing
trends, including Xperi's ability to achieve economies of scale; and
other developments in the markets in which Xperi operates, as well as
management's response to any of the aforementioned factors. You are
cautioned not to place undue reliance on the forward-looking statements,
which speak only as of the date of this release.

The foregoing review of important factors should not be construed as
exhaustive and should be read in conjunction with the other cautionary
statements that are included herein and elsewhere, including the Risk
Factors included in Xperi's recent reports on Form 10-K and Form 10-Q
and other documents of Xperi on file with the Securities and Exchange
Commission (the "SEC"). Xperi's SEC filings are available publicly on
the SEC's website at
Any forward-looking statements made or incorporated by reference herein
are qualified in their entirety by these cautionary statements, and
there can be no assurance that the actual results or developments
anticipated by Xperi will be realized or, even if substantially
realized, that they will have the expected consequences to, or effects
on, Xperi or its business or operations. Except to the extent required
by applicable law, Xperi undertakes no obligation to update publicly or
revise any forward-looking statement, whether as a result of new
information, future developments or otherwise.



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