Market Overview

2-Day Seminar: Enhanced Negotiating Strategies (San Diego, CA, United States - December 13-14, 2018) -


The "Enhanced
Negotiating Strategies"
conference has been added to's

This two-day seminar discusses the most intense negotiating strategies
and tactics allowed without violating Articles of the Geneva Convention.

Best practices for all stages of negotiations due diligence, initial
meeting management, opening offers, concessions management, closings and
renegotiations will be discussed. Case studies of groundbreaking
negotiations will be dissected.

Among the issues to
be discussed in this seminar are:

  • Pre-negotiation due diligence and competitive intelligence
  • Assessing personalities of opponents to determine vulnerabilities
  • Negotiating before you get to the table
  • Winning points by demanding pre-conditions
  • How to fractionalize the other side
  • When to sell via direct negotiations vs. competitive bidding
  • When it is rational to behave irrationally
  • Emasculating giants by activating outside coercers and conflicting out
    key players
  • How to delegitimize unfavorable agreements
  • Redefining terms to achieve buy-in of your position
  • Best practices for unwinding ultimatums
  • How to "lie" when telling the truth
  • How weak players can gain leverage through allies
  • How to shut down negotiations when favorable terms are reached
  • Lessons from terrorist interrogators, car salesmen, Machiavelli and
    Sun Tzu

Case studies in this course hail from:

  • Elon Musk
  • Steve Jobs
  • The Rolling Stones
  • Donald Trump
  • Mark Zuckerberg
  • Lady Gaga
  • Michael Jackon
  • Sun Tzu
  • Machiavelli
  • David Beckham
  • Ronald Reagan
  • Terrorist Interrogators
  • Eminem
  • Warren Buffett

For more information about this conference visit

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