Market Overview

Breaking Down the Top Classified / Marketplaces in the World


Breaking Down the Top Classified / Marketplaces in the World

PR Newswire

ALTAMONTE SPRINGS, Fla., Aug. 16, 2018 /PRNewswire-iReach/ -- The Top 100 classified / marketplace sites in the world, and their Top 20 app counterparts, are a diverse group, a new report from the AIM Group shows.                

Startups, like Cudoni, and long-running sites such as Craigslist and Napsers, together tell an intriguing story of growth, change, and adaptation needed to compete with and against each other. The report also details an overview of trends, consolidation, the rise of (and threats posed by) Facebook, Google and Amazon, data-driven technologies that may fundamentally change the way classified / marketplace companies sell to their major customers, and more.

"Classifieds and marketplaces online are more competitive than ever," said Peter M. Zollman, founding principal of the AIM Group, which publishes Classified Intelligence Report. "Schibsted, Naspers and Axel Springer have reinvented themselves as digital marketplaces during the past few years --- but they have to keep innovating and developing new products and services to stay ahead of Facebook, Google and Amazon."

From the day online classifieds launched, the mission has been simple: participate in the transaction. Why? Because if a company could earn even a small piece of the transaction – a commission, a fee, a percentage of the sale – instead of simply charging for an ad, that company stood to receive a much higher amount for a completed sale. Since advertisers ultimately only care about results, and only want to pay for results, it's a much more effective model than the "post and pray" model of original classifieds. And that is why more and more classified sites are morphing into marketplaces. Become a marketplace, or perish.

This 133-page report, AIM Group's tenth annual global classified report, provides a roundup of the World's Top 100 classified sites by web traffic, with the Top 25 reviewed in detail. Also spotlighted are the Top 20 classified / marketplace apps, along with trends, consolidations, and data-driven technologies, such as AI, that are changing the industry.

The 2018 AIM Group Global Classified / Marketplace Annual is available at for $1,495 with a money-back guarantee. A free preview edition is also available at the site.

Note to reporters / editors: Free copies of the report are available for coverage purposes by calling 407-788-2780 or emailing Founding principal Peter M. Zollman of the AIM Group is available for interviews at 321-356-3182.

About the AIM Group: The AIM Group is a world-class boutique consultancy focused on recruitment advertising, including online marketplaces and classified advertising. We help dot-coms, media companies, ASP / SaaS providers, technology vendors and investors develop and invest in successful, growing businesses. We're a global, virtual company with clients and team members on every continent except Antarctica. We publish Classified Intelligence Report, a continuous advisory service that's called "the bible of the classified advertising industry." Founded in 1998, it is based in Altamonte Springs, Fla. For more information call (407) 788-2780 or visit

Media Contact: Peter Zollman, The AIM Group, 1-407-788-2780,

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