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IMVU: The Leading Avatar-Based 3D Social Network Acquires StayUp, Inc.


IMVU: The Leading Avatar-Based 3D Social Network Acquires StayUp, Inc.

StayUp technology will accelerate the development of IMVU's next-generation social VR platform

PR Newswire

REDWOOD CITY, Calif., Aug. 14, 2018 /PRNewswire/ -- IMVU, the leading avatar-based social network, today announces the acquisition of StayUp, Inc., a social VR company headed by Founder & CEO Gary Chevsky.  Previous to StayUp, Gary was the President at Tango, a mobile messaging company with over 400 million users and a pioneer in mobile video-chat. The acquisition extends the capabilities of the IMVU platform in avatar design, shared experiences, and user-generated content with StayUp's technical advancement in bringing social immersion and virtual reality to real-time communication.

IMVU, the #1 avatar-based social network.

"StayUp accelerates our roadmap to a cross-platform implementation of an immersive avatar-based social network," says IMVU CEO Daren Tsui. "With IMVU's 4 million monthly active users and 50 thousand creators, we look forward to growing the concept of social VR in our already vibrant ecosystem."

Under the leadership of CEO Daren Tsui, IMVU is focused on spreading the power of friendship in ways better than what current social platforms deliver today. The IMVU experience, today, mentally and emotionally engages our users to experience a deeper level of social realism. On IMVU, a customizable avatar, which represents you, can express him- or herself and interact with other avatars to create a greater sense of social presence - the feeling of being with someone else as if you're physically there.

"What started as a vision of delivering the most immersive real-time communication system at StayUp became grander and more achievable the minute we met the IMVU team," says StayUp Founder Gary Chevsky. "Millions of users will have an opportunity to be together in a social network on any device to create memorable moments through shared experiences, just like real life."

The vision of IMVU as the next generation social network is to facilitate emotional connections by providing shared experiences that go beyond the traditional social media loop of posting a picture, liking, commenting, and sharing.  IMVU creates an opportunity for users to do more together, to interact, create memorable moments, and develop stronger bonds. With the addition of StayUp technology and its cross platform VR experiences, IMVU aims to capture users' imaginations by making hanging out with friends more immersive and fun, thus strengthening relationships.

As part of the acquisition, the StayUp team will join IMVU with Chevsky to serve as an Advisor to the CEO, with focus on next-generation technologies.

About IMVU

IMVU is a global community of millions of users who come together to celebrate the joy of a shared social experience. Far beyond traditional social media, IMVU users create a whole new experience at the intersection of digital connection and face to face relationships.

IMVU is where the real world comes to play. Today IMVU users enjoy the freedom to live the life they create through customizing highly-stylized avatars, connecting with friends in immersive chat rooms, shopping & stylizing new looks, sharing their experiences, and starring in their own animated emoji. IMVU is a powerful and collaborative world, which also offers an opportunity to make real money using proprietary design tools to create looks and rooms to sell in the IMVU Shop.

The IMVU experience is available on the web, a desktop app, and as an iOS and Android app. In the real world, IMVU is located in Redwood City, California.

Lindsay Anne Aamodt


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