Market Overview

DoorDash Launches DashPass Subscription and Free Customer Pickup


DoorDash Launches DashPass Subscription and Free Customer Pickup

Services launching nationwide provide customers with a new level of convenience, savings and unlimited access to tens of thousands of restaurants

PR Newswire

SAN FRANCISCO, Aug. 8, 2018 /PRNewswire/ -- DoorDash, the on-demand destination connecting customers with their favorite restaurants, debuted two new services today: DashPass, a subscription offering unlimited deliveries with no delivery fee, and Pickup, which allows DoorDash customers to order ahead, skip the line, and pick up their food on their own time with no fees.

DoorDash logo (PRNewsfoto/DoorDash)

With tens of thousands of restaurants available on DashPass and via Pickup, customers can satisfy cravings on-demand and on-the-go with the best values on the market.

DoorDash DashPass
For $9.99 per month, DashPass subscribers receive unlimited access to thousands of the best local and national restaurants, with a $0 delivery fee on orders of $15 or more. DashPass offers added convenience to customers without sacrificing the selection, flexibility and quality they crave. Subscribers can order from favorites such as The Cheesecake Factory, California Pizza Kitchen, White Castle, Jack in the Box, and many more, all with $0 delivery fees.

The membership pays for itself with just three monthly orders on average, and customers have the option to cancel anytime, no strings attached. The average DashPass subscriber saved over $20 per month and ordered nearly twice as much after subscribing during the pilot program. For restaurant partners, DashPass puts their business in front of DoorDash's most active user base, generating greater reach and revenue.

DoorDash Pickup
Pickup allows any customer to order ahead through DoorDash, skip the line, and pick up food from the restaurant as soon as possible, with no fees. For time-crunched customers, Pickup alleviates the anxiety of wait times and provides an affordable way to get VIP access to the best selection of restaurants without the added delivery expense. National classics like Smashburger, BJ's Restaurant & Brewhouse and Pokeworks are rolling out Pickup through DoorDash across the country this week. Local favorites available for Pickup include: Chopt Creative Salad Co. in New York City, Jetties in Washington, D.C., and Big Star in Chicago.

With Pickup, DoorDash now provides an all-in-one off-premise solution for merchants. Pickup drives incremental demand for lower-priced items such as coffee and breakfast items, grows revenue, minimizes in-store lines and allows restaurants to anticipate an influx of to-go orders.

"DoorDash has built a devoted customer base who relies on our high quality service and selection to fuel their daily routine," said Christopher Payne, Chief Operating Officer at DoorDash. "DashPass and Pickup introduce even more convenience and cost savings for customers, and we're excited to see how these new offerings captivate our customers and drive incremental sales for our restaurant partners."

DoorDash continues to reach new milestones in its strong expansion path forward. Over the last  nine months, DoorDash has become the fastest-growing last-mile logistics company in the United States, and is currently available in more than 1,000 cities across the U.S. and Canada. DoorDash will continue to enhance its platform to empower the local economy and provide customers with unprecedented access to their local businesses.

DoorDash is available on iPhone and Android phones. Look for the DashPass banner at the top of the app home screen to sign up. For Pickup, users can easily toggle between Pickup and Delivery for eligible merchants. DoorDash is rolling out both services over the next few months, so keep checking if you don't see DashPass or Pickup available in your app.

About DoorDash
Founded in 2013, DoorDash is a San Francisco-based technology company passionate about transforming local businesses and dedicated to enabling new ways of working, earning, and living. Today, DoorDash connects customers with their favorite local and national restaurants in more than 1,000 cities across the United States and Canada. By building intelligent, last-mile delivery infrastructure for local cities, DoorDash aims to connect people with the things they care about — one dash at a time. Read more on the DoorDash blog or at


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