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Golden West Food Group debuts in grocery retail with its new rotisserie beef, pork & turkey "Tisserie" roasts


Golden West Food Group debuts in grocery retail with its new rotisserie beef, pork & turkey "Tisserie" roasts

PR Newswire

LOS ANGELES, Aug. 7, 2018 /PRNewswire/ -- Golden West Food Group, Vernon, Calif., is bringing innovation to in-store rotisseries nationwide.  With the introduction of Beeftisserie, Porktisserie, and Turkeytisserie, Golden West is helping upgrade dinnertime offerings for the retail deli.

The meat is hand-cut and seasoned at Golden West and then is prepared in-store by slow roasting in the rotisserie ovens then displayed in innovative retail ready packaging.

"We're helping retailers bring more options to one of the most popular areas in the store and fill carts with more ready to eat meal occasions," Zack Levenson, Chief Operating Officer of Golden West, said in a statement.

The Beeftisserie roast is made with Certified Angus Beef (CAB) brand sirloin.  "The difference using a Certified Angus Beef roast makes, in the finished fully cooked product, is incredible," says Levenson.  "And each roast meets the CAB brand's 10 quality standards for flavor, juiciness and tenderness," continues Levenson.  Every case comes with six 2-pound-average-weight.  Each retail roast easily serves a family of four with an MSRP averaging $16.

The Porktisserie roast is available under the American BBQ Co. brand and in the same product sizing, with an average MSRP of $10. Golden West said its methods for seasoning and rotisserie cooking produce a restaurant-quality pork rib roast.

The rotisserie section has been growing in popularity in retail stores.  "Rotisserie is not a common at-home cooking method anyone can do, but it is a type of cooking that everyone loves," says Levenson. "These 'Tisserie' roasts bring shoppers back to the store each and every week."

Beyond enjoying these signature hot service deli meats for immediate consumption, the roasted cuts can be made later into delicious sandwiches, wraps, soups and salads and more, according to Golden West. These products offer the quality, variety and convenience consumers seek for satisfying family meals.

Golden West Food Group (GWFG) is a premium manufacturer of food products and is noted for its nationally distributed line of Jack Daniel's Ready to Eat meats.  GWFG offers thousands of foodservice & retail products nationwide to a variety of customers in Foodservice, Military, Private Label, Retail & Licensed Retail channels.  Golden West Food Group products can be found at all major retailers, club stores, restaurant chains, foodservice distributors, casinos, military commissaries, resorts and theme parks and are distributed nationally on a weekly basis.

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