Market Overview

Comfort Research Adds Growth Expert to Leadership Team


Comfort Research Adds Growth Expert to Leadership Team

PR Newswire

GRAND RAPIDS, Mich., Aug. 1, 2018 /PRNewswire/ -- Leading lifestyle and product design manufacturer Comfort Research has expanded its leadership team with the addition of global product development and enterprise growth professional, Todd Tjoelker.

Tjoelker's primary role is to drive industry adoption and growth of Comfort Research's new Orahh® Technology – a proprietary lightweight molded foam that the company has successfully used in everything from furniture frame designs to outdoor, pool and recreational product concepts. 

Bringing to Comfort Research 20 years of experience in business management, engineering and oversight of product launches, Todd also has some serious educational bragging rights, including a bachelor's degree in aerospace engineering from the University of Michigan and an MBA from Grand Valley State University. Additionally, he's completed an international business and consulting program at London Business School.

Most recently, Todd served as the sales director of advanced tech, growth and digital solutions at GE Aviation where he focused on aviation, mobility, drones and autonomous markets. 

"We got our start 20 years ago making bean bag furniture, but over the years our Big Joe® brand has evolved well beyond the furniture world," said Matt Jung, FABulator and co-founder at Comfort Research. "With the addition of Todd and his ability to drive consumer focused products with Orahh technology, we believe our Big Joe brand will grow into new markets and be introduced to a ton of new consumers." 

Prior to joining Comfort Research, Tjoelker also served as the chief operating officer of a leading, heavy equipment, technology start-up company. His official title at Comfort Research is a decidedly less stuffy, "new guy." 

"Comfort Research is constantly inventing cool products that open the door to new possibilities for our customers and the Big Joe brand," said Chip George, ambassador of awesome and co-founder at Comfort Research. "It's awesome to have Todd on the team driving our Orahh technology to unchartered waters."

A photo of Todd Tjoelker is available here.

Comfort Research is a lifestyle, product design and manufacturing company, based in the heart of West Michigan. The company creates seating products for both indoors and outdoors, and the unique pool/lake product market. Their comfortable products are filled with house-made beans, recycled shredded foam, or molded with its patented Orahh Technology, bringing their customers the most revolutionizing, affordable furniture. Big Joe products are sold at most major mass retailers, both brick and mortar, online and at

Cision View original content:

SOURCE Comfort Research

View Comments and Join the Discussion!