Market Overview

CallRail Wins MarTech Breakthrough Award in Call Management Solution Category


Atlanta-based call tracking and analytics solution recognized as top tech company

ATLANTA (PRWEB) August 22, 2018

CallRail, the world's most popular call tracking and analytics provider, announced today that it has been selected as the winner of a MarTech Breakthrough Award in the Call Management Solution Category. This category recognizes an outstanding company providing intuitive call tracking software.

The winners of the MarTech Breakthrough Awards are the top companies, technologies and products in the sales and marketing technology industry today. In partnership with the Tech Breakthrough Awards organization, the MarTech Breakthrough Awards strive to provide a public platform for recognition for standout technologies and companies. Winners from other categories include Adobe, Mailchimp, Marketo, Wistia, GoDaddy, Squarespace, HubSpot and other top companies and startups in the marketing, ad and sales technology industries.

CallRail is regularly recognized as the most powerful call tracking technology on the market and has been named to the Deloitte 500 list multiple times in the past few years. Additionally, CallRail was honored with the Atlanta Business Chronicle's inaugural Pacesetter Award in April for the fifth consecutive year, continuing to achieve high growth year over year. Backed by $75 million in funding last fall, CallRail regularly shows industry leadership in product innovation and customer service success.

According to Andy Powell, CEO and co-founder of CallRail, the company's success in marketing attribution stems from a relentless focus on making its call tracking technology available to businesses of all sizes. With several unique call tracking and analytics features, Powell believes that any business, whether small or large, can benefit from CallRail's user-friendly features, robust analytics and reliable customer support team.

"We've helped more than 100,000 customers optimize the performance of their advertising campaigns, increase sales effectiveness and improve customer retention by offering unique features to gain powerful insights and make sure every call is routed and answered effectively," said Powell. "We're honored to receive the MarTech Breakthrough Award for our standout call tracking services, and we'll continue to serve customers of all sizes with the best tech capabilities available and can help their businesses grow, too."

Some notable features that helped CallRail stand out to the MarTech Breakthrough judges include:

  • Agent: Using CallRail's Agent feature, marketers can not only see which sources are driving conversions over the phone, but also access analytics and reports that show how individual agents are handling those leads.
  • RoboRail: RoboRail implements a number of measures to prevent unwanted calls from reaching your business. This ensures clean data in call tracking reports and keeps phone lines open for real customers.

To learn more about CallRail, please visit

About CallRail
CallRail provides call tracking and analytics to more than 100,000 companies and marketing agencies globally. CallRail's intuitive software helps data-driven marketers optimize the performance of their advertising campaigns, increase sales effectiveness and improve customer retention. From call tracking, routing, recording and analytics, CallRail provides valuable data about your leads and customers to help grow your business.

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