Market Overview

$1.83 Bn Cognitive Media Market - Global Forecast to 2023: Increasing Number of AI Startups in the Media Industry is Paving the Way for Intense Competition

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Dublin, Aug. 23, 2018 (GLOBE NEWSWIRE) -- The "Cognitive Media Market by Technology (Deep Learning & Machine Learning, NLP), Application (Content Management, Network Optimization, Predictive Analysis), Component, Deployment, Enterprise Size, and Region - Global Forecast to 2023" report has been added to ResearchAndMarkets.com's offering.

This report forecasts the global cognitive media market size to grow from USD 551.4 million in 2018 to USD 1,839.1 million by 2023, at a Compound Annual Growth Rate (CAGR) of 27.2% during the forecast period.

Major growth drivers of the cognitive media market include an increasing adoption of the cognitive computing technology for various applications in the media industry and the automation of workflows. The lack of regulatory standardization and AI skilled experts, however, could affect the adoption of the AI technology in the emerging economies, which, in turn, may restrain the market growth.

In the cognitive media market by application, there are segments such as, content management, network optimization, personalization and recommendation, predictive analysis, security management, and others. The predictive analysis application segment will grow at the highest CAGR, as it offers optimized media scheduling, better targeted advertising, and effective content recommendations to media enterprises.

Among regions, APAC is expected to grow at the highest CAGR in the global cognitive media market during the forecast period. Media and entertainment enterprises' increasing investments in APAC to improve efficiency and minimize cost of operations, and an increasing demand for cognitive tools and solutions will drive the adoption of cognitive computing technology in the APAC media market.

Key Topics Covered:

1 Introduction

2 Research Methodology

3 Executive Summary

4 Premium Insights

4.1 Attractive Opportunities in the Cognitive Media Market
4.2 Market Top 3 Applications
4.3 Market Top 3 Services and Regions
4.4 Market Potential, By Region
4.5 Market By Deployment Mode
4.6 Market By Region

5 Market Overview and Industry Trends

5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Automation of Workflow in the Media Sector With the Help of Cognitive Computing
5.2.1.2 Increasing Demand for Improved Content Creation Drives the Adoption of Cognitive Computing
5.2.1.3 Utilization of Cognitive Computing to Combat the Increasing Pressure for Detecting Illegal Content
5.2.1.4 Increasing Number of AI Startups in the Media Industry is Paving the Way for Intense Competition
5.2.2 Restraints
5.2.2.1 Slow Digitalization Rate Affects the Adoption of the Cognitive Computing Technology in Emerging Economies
5.2.3 Opportunities
5.2.3.1 Increasing Investments in the Media Sector
5.2.3.2 Cognitive Computing Can Generate New Revenue Streams for Media Companies
5.2.4 Challenges
5.2.4.1 Lack of Skilled AI Experts
5.2.4.2 Lack of Regulations and Standards to Manage the Increasing Unstructured Data
5.3 Use Cases
5.3.1 Introduction
5.4 Regulatory Implications
5.4.1 Introduction
5.4.2 Sarbanes-Oxley Act 2002
5.4.3 General Data Protection Regulation
5.4.4 Basel

6 Cognitive Media Market, By Technology

6.1 Introduction
6.2 Deep Learning and Machine Learning
6.3 Natural Language Processing

7 Market By Application

7.1 Introduction
7.2 Content Management
7.3 Network Optimization
7.4 Recommendation and Personalization
7.5 Customer Retention
7.6 Predictive Analysis
7.7 Security Management
7.8 Others

8 Cognitive Media Market, By Component

8.1 Introduction
8.2 Solutions
8.2.1 Software Tools
8.2.2 Platforms
8.3 Services
8.3.1 Support and Maintenance
8.3.2 Deployment and Integration
8.3.3 Training and Consulting

9 Cognitive Media Market, By Deployment Mode

9.1 Introduction
9.2 Cloud
9.3 On-Premises

10 Market By Enterprise Size

10.1 Introduction
10.2 Small and Medium-Sized Enterprises
10.3 Large Enterprises

11 Cognitive Media Market, By Region

12 Competitive Landscape

12.1 Overview
12.2 Top Players Operating in the Cognitive Media Market
12.3 Competitive Scenario
12.3.1 New Product/Service Launches and Product/Service Enhancements
12.3.2 Agreements and Partnerships
12.3.3 Acquisitions
12.3.4 Business Expansions

13 Company Profiles

  • IBM
  • Google
  • AWS
  • Microsoft
  • Salesforce
  • Adobe
  • Baidu
  • Nvidia
  • Veritone
  • Albert
  • Crimson Hexagon
  • Newsrx
  • Bytedance
  • Valossa
  • Soundhound Inc.
  • Kenshoo
  • Zeta Global
  • Kitewheel
  • Clarifai
  • Spotad
  • Video Intelligence AG
  • Trendkite
  • Emarsys
  • Axle.AI
  • Miq
  • Acrolinx
  • Phrasee

For more information about this report visit https://www.researchandmarkets.com/research/5dxqrm/1_83_bn?w=12

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Related Topics: Media and Entertainment, Artificial Intelligence 

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